PPC Specialist

1 Day ago • 3 Years + • ₹2,40,000 LPA - ₹4,20,000 LPA

Job Summary

Job Description

We are a leading digital agency based in Dubai, specializing in high-impact digital marketing solutions. We are seeking an experienced PPC Specialist with 3+ years of proven expertise in managing and optimizing paid advertising campaigns. The ideal candidate will bring strong analytical skills, a strategic mindset, and a passion for driving measurable results through PPC. Key responsibilities include planning, executing, and optimizing PPC campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, and other paid channels. You will also conduct keyword research, audience targeting, and ad copywriting to maximize campaign performance while aligning with business goals. Monitoring budgets, bids, and performance metrics to ensure cost-effective ROI and lead generation is crucial. Performing A/B testing on ads, landing pages, and audience segments to improve conversion rates across diverse industries is also part of the role. Analyzing campaign data and providing actionable insights and reports for both internal teams and clients is essential. Collaborating with designers, content writers, and account managers to ensure cohesive campaign execution and staying updated with industry trends and best practices in PPC and digital advertising will be key.
Must have:
  • 3+ years of PPC campaign management experience
  • Proficiency in Google Ads, Meta Ads Manager, Google Analytics
  • Strong analytical skills for data interpretation
  • Excellent communication and collaboration skills
  • Ability to manage multiple campaigns and meet deadlines
Good to have:
  • Certifications in Google Ads or Meta Blueprint
  • Portfolio or case studies of past campaign successes

Job Details

About Us:
We are a leading digital agency based in Dubai, specializing in high-impact digital marketing solutions. We are seeking an experienced PPC Specialist with 3+ years of proven expertise in managing and optimizing paid advertising campaigns. The ideal candidate will bring strong analytical skills, a strategic mindset, and a passion for driving measurable results through PPC.

Key Responsibilities:

  • Plan, execute, and optimize PPC campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, and other paid channels for both in-house and client projects.
  • Conduct keyword research, audience targeting, and ad copywriting to maximize campaign performance while aligning with client and internal business goals.
  • Monitor budgets, bids, and performance metrics to ensure cost-effective ROI and lead generation for multiple stakeholders.
  • Perform A/B testing on ads, landing pages, and audience segments to improve conversion rates across diverse industries.
  • Analyze campaign data and provide actionable insights and reports for both internal teams and clients.
  • Collaborate with designers, content writers, and account managers to ensure cohesive campaign execution.
  • Stay updated with industry trends, platform updates, and best practices in PPC and digital advertising.

Requirements:

  • Minimum 3 years of hands-on experience in managing PPC campaigns (Google Ads, Meta Ads, etc.) for both agency clients and in-house brands.
  • Proficiency in Google Ads, Meta Ads Manager, Google Analytics, and other PPC tools.
  • Strong analytical skills with the ability to interpret data and optimize campaigns for different business objectives.
  • Excellent communication and collaboration skills to work with clients, internal teams, and external partners.
  • Ability to manage multiple campaigns across different industries and meet deadlines in a fast-paced environment.
  • Certifications in Google Ads, Meta Blueprint, or other PPC-related courses are a plus.
  • A portfolio or case studies demonstrating past campaign successes for both client and in-house projects is preferred.

If you are a results-driven PPC expert looking to grow with a dynamic agency, we’d love to hear from you! Apply now with your resume and portfolio

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