Principal UX/Product Designer - D&D Beyond

8 Minutes ago • All levels • $148,400 PA - $222,600 PA

Product Design

Job Description

At Wizards of the Coast, we are seeking a Principal UX Designer for D&D Beyond. This role involves defining and leading UX/UI solutions across complex feature areas, with a strong understanding of product design, systems design, and interaction design. You will scope, plan, and deliver large initiatives, advocate for UX, and set design frameworks. Responsibilities include delivering high-impact design artifacts like strategic narratives and prototypes, and partnering with product and engineering to shape roadmaps based on player insights. This is an opportunity to build innovative tools for millions of D&D players and Dungeon Masters.

Good To Have:

Deep familiarity with tabletop RPGs and the D&D ecosystem.
Experience designing for entertainment, games, or narrative-driven products.

Must Have:

Define and lead UX and UI solutions for D&D Beyond across multiple complex feature areas.
Strong understanding of product design, systems design, UI style, layout, typography, color, usability, and interaction design.
Scope, plan, and deliver complex large initiatives.
Advocate for UX across the organization, influencing business outcomes and player delight.
Set frameworks and direction for design projects, guiding solutioning through complex problem spaces.
Deliver high-impact design artifacts (e.g., strategic narratives, experience frameworks, systems maps, style guides, prototypes).
Partner with product and engineering to shape team roadmaps and inform prioritization through player insights.
A degree in UX Design, Art, Information architecture, or equivalent professional experience.
Portfolio demonstrating thought leadership, systems-level thinking, and measurable impact.
Proven track record of leading strategic design initiatives across complex, multi-platform ecosystems.
Advanced expertise in multiple UX disciplines (e.g., interaction design, systems thinking, visual design, research synthesis).
Experience building and evolving design systems at scale, including multi-brand architecture.
Exceptional communication and storytelling skills to influence senior stakeholders and inspire teams.
Comfortable navigating ambiguity and driving clarity in fast-paced, cross-functional environments.
A growth mindset for continuous improvement.

Perks:

Health & Wellness: Medical, Dental, and Vision Insurance
Time Off to Recharge: Paid Vacation & Holidays
Financial Well-being: Generous 401(k) Match
Life & Family Support: Paid Parental Leave
Giving Back: Volunteer & Employee Giving Programs
Level Up Your Skills: Tuition Reimbursement
Exclusive Perks: Product Discounts & More!

Add these skills to join the top 1% applicants for this job

cross-functional

game-texts

storytelling

user-experience-ux

prototyping

system-design

At Wizards of the Coast, we connect people around the world through play and imagination. From our genre-defining games like Magic: The Gathering® and Dungeons & Dragons® to our growing multiverse, we continue to innovate and build new ways to foster friendship and connection. That’s where you come in!

Do you have a love for immersive player experiences, digital play ecosystems, and the iconic world of D&D? We’re looking for a Principal UX Designer to join the design team for the digital tools that power D&D Beyond, the best-in-class digital companion for Dungeons & Dragons. This role is an outstanding opportunity to build innovative, intuitive tools that unlock the magic of D&D for millions of players and Dungeon Masters around the world!

Responsibilities:

Define and lead UX and UI solutions for D&D Beyond across multiple complex feature areas with a strong understanding of product design, systems design, UI style, layout, typography, color, usability, and interaction design
Scope plan and deliver complex large initiatives.
Advocate for UX across the organization, influencing how design contributes to business outcomes and player delight.
Set frameworks and direction for design projects, guiding solutioning through complex problem spaces with clarity and purpose.
Deliver high-impact design artifacts that influence direction and cross-functional alignment (e.g., strategic narratives, experience frameworks, systems maps, style guides, prototypes).
Partner with product, and engineering, to shape team roadmaps and inform prioritization through player insights and design thinking.

Qualifications:

A degree in UX Design, Art, Information architecture, a related design field, or the ability to show equivalent professional experience.
Portfolio demonstrating thought leadership, systems-level thinking, and measurable impact.
Proven track record of leading strategic design initiatives across complex, multi-platform ecosystems.
Advanced expertise in multiple UX disciplines (e.g., interaction design, systems thinking, visual design, research synthesis).
Experience building and evolving design systems at scale, including multi-brand architecture.
Exceptional communication and storytelling skills—able to influence senior stakeholders and inspire teams.
Comfortable navigating ambiguity and driving clarity in fast-paced, cross-functional environments.
A growth mindset for pushing yourself, the team, and the product towards continuous improvement.

Nice to Have:

Deep familiarity with tabletop RPGs and the D&D ecosystem.
Experience designing for entertainment, games, or narrative-driven products.

We are an Equal Opportunity / Affirmative Action Employer

Wizards of the Coast is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. If you have a disability and require assistance in this application process and need to request an accommodation, please contact your recruiter or coordinator.

The base salary range for this position is $148,400.00 to $222,600.00. The hiring range will vary based on factors such as experience, skills, location and market conditions. Additionally, employees may be eligible for annual and long-term incentives as part of their overall compensation package.