Promotion and Operations for an In-Development 3A Stylized Realistic Shooter PC Game (Shenzhen)

undefined ago • 3 Years + • Operations

Job Summary

Job Description

This role is for a Promotion and Operations specialist for an in-development 3A stylized realistic shooter PC game in China. The successful candidate will be responsible for formulating and executing comprehensive promotion strategies for pre-order, launch, and long-term operations, coordinating with global versions. Key tasks include creative planning for promotional materials, PR, and events to boost user acquisition, as well as localizing promotion plans and ensuring consistent global IP messaging through cross-team collaboration. A deep understanding of market promotion methods and the shooting game market is essential.
Must have:
  • Responsible for promotion and operation of the PC+console shooting game in China.
  • Formulate promotion strategies for pre-order and launch, and long-term operational promotion plans.
  • Plan and execute promotional materials, PR, internet cafes, and offline events.
  • Improve product pre-order and new user acquisition effects.
  • Formulate phased promotion plans based on local needs for China.
  • Promote in-game activities and resource coordination, aligning with global versions.
  • Collaborate with overseas and domestic teams for efficient information flow.
  • Ensure consistent global IP operation tone.
Good to have:
  • Being an opinion leader or content creator for shooting games
  • Able to work in English or other foreign languages

Job Details

Business Introduction

TiMi Studio Group, a game research and development team under Tencent Games. Upholding the vision of enhancing the entertainment quality for global players, TiMi has diligently cultivated various game sub-segments, establishing leading core R&D capabilities both domestically and globally.

Since its establishment in 2008, TiMi has continuously launched multiple popular products, covering various categories such as multiplayer competitive, RPG, shooting, racing, strategy, and casual games, with rich cross-platform development experience. Its works include well-known games like "Honor of Kings," "QQ Speed," "CrossFire: King of Gunfire," "Call of Duty Mobile," "Happy Match," "Return to Empire," "Pokémon UNITE," and "Metal Slug: Awakening," providing excellent game entertainment experiences to hundreds of millions of users worldwide.

While expanding into new categories, TiMi is also committed to exploring the social value of games through cultural and creative practices and esports exploration, empowering games and transmitting positive energy to more players.

Responsibilities

1. Responsible for the promotion and operation of the PC+console shooting game in China, formulating promotion strategies for pre-order and launch, and coordinating with global versions to develop long-term operational promotion plans;

2. Responsible for creative planning and execution of promotional materials, PR, internet cafes, offline events, etc., to improve product pre-order and new user acquisition effects;

3. Based on the localization needs for the Chinese server, formulate phased promotion plans, promote the production of in-game activities and resources, and coordinate with global versions as much as possible;

4. Collaborate with multiple overseas and domestic teams to ensure efficient information flow and consistent global IP operation tone.

Requirements

1. Bachelor's degree or above, with over 3 years of experience in promotion and operation of shooting games, PC game experience preferred;

2. Possess a comprehensive and in-depth understanding of various market promotion methods, capable of formulating effective creative solutions based on product features and distribution strategies, and having relevant experience and resources to assist in implementation;

3. Possess unique insights into the market ecosystem operations related to original IP, global release games, and Steam games, capable of creatively promoting deep linkage of channels, content, community, and other modules;

4. Passionate about shooting games and have a deep understanding of the domestic shooting game market.

Plus Points

1. Being an opinion leader or content creator for shooting games;

2. Able to work in English or other foreign languages.

Tencent is committed to providing equal employment opportunities

At Tencent, we always adhere to the principle of equal employment opportunities, committed to creating a fair and inclusive work environment for every employee. We firmly believe that diverse voices can inspire infinite innovation, driving us to provide better services for users and society. We carefully foster a supportive and encouraging atmosphere, helping every employee find their own stage to achieve personal and common development goals.

Who we are

Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life for people around the world.

Equal Employment Opportunity at Tencent

As an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.

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About The Company

Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life for people around the world.Read MoreEqual Employment Opportunity at TencentAs an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.Read More

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