Public Relations Planning Manager
4 Months ago • All levels
Job Description
Responsible for the overall image planning and construction of the group's brand. Plan brand public relations events and important projects/reports based on business needs, and coordinate their promotion. Insight into internal and external major events/product-related events and nodes. Based on an in-depth understanding of the business, integrate and collaborate internal and external resources, initiate public relations planning and promote implementation. Planning and writing of announcements, speeches, and press releases.
1、负责集团品牌整体形象策划构建、结合业务需要策划品牌公关事件与重要项目/报道，并统筹推进； 2、洞察社会/ 产品等内外部大事节点，基于对业务的深度了解整合协作内外部资源，发起公关策划并推进落地； 3、公告、讲话稿、通稿等文案策划与撰写。
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