Senior Analyst, Market Insights

Toast is driven by building the restaurant platform that helps restaurants adapt, take control, and get back to what they do best: building the businesses they love. We are a rapidly growing company that’s revolutionizing the way the restaurant industry does business by pairing technology with an extraordinary commitment to customer success. We help restaurants streamline operations, increase revenue, and deliver amazing guest experiences through our platform that combines restaurant point of sale, guest-facing technology, and award-winning customer support. Join us as we empower the restaurant community to delight guests, do what they love, and thrive.

About this roll* (Responsibilities):

The Toast Market Insights team is responsible for understanding the restaurant technology market and competitive landscape, bringing to life the value, differentiation and proof points of our offering and informing long term strategic decision making. This is a high-impact role that will offer leadership exposure, substantial exposure to many different departments and the opportunity to drive long-term shareholder value at a hyper-growth company. On this team, you’ll influence, shape and help answer our biggest strategic questions through the design, execution and analysis of primary research.

As a Senior Analyst on the Market Insights team, you will:

• Provide data-driven insights to inform key strategic decision making across the company, with an emphasis on primary market research
• Develop holistic perspectives on complex questions by integrating raw data, primary research (qualitative & quantitative), and secondary research to generate actionable insights and drive business decisions
• Effectively communicate insights, tell stories, and collaborate with Marketing, Product, Sales and various teams across the organization to build Toast’s collective knowledge and drive action
• Build, test, and deploy surveys from the ground up (including questionnaire design, survey programming/testing, sampling parameters, and data cleaning)
• Manage large, complex datasets and serve as the expert for data analysis, cross tabulation, and various market research techniques (regression, segmentation, data modeling etc.)
• Utilize diverse data sources (e.g., Salesforce, Sigma, Snowflake) to extract, transform, and build analyses and data visualizations that address critical business questions

Do you have the right ingredients*? (Requirements):

• Bachelor of Arts or Science and 4+ years of work experience in market research, insights, strategy consulting, or similar job role type
• Market Research & Data Analysis:
• Proficiency in conducting quantitative and qualitative primary market research
• Ability to synthesize large, disparate datasets into clear, actionable insights for strategic decision-making
• Strong analytical skills in quantitative and qualitative research, survey design, and data analysis, with a foundational understanding of statistics
• Highly skilled in ensuring data quality, identifying outliers, anomalies, and errors in large datasets
• Tooling/Platform Experience:
• Experience in developing surveys using Qualtrics or similar platforms, including complex survey logic, piping/dynamic fields, advanced cross tabulations and data weighting
• Highly proficient in Microsoft Excel/Google Sheets & Powerpoint/Google Slides
• Demonstrated track record of building in AI tooling/approaches into market research/analysis to drive efficiency
• Reporting & Communication:
• Strong written and verbal communication skills with a keen business acumen
• Highly proficient in distilling complex information into actionable insights and crafting compelling storylines and recommendations backed by quantitative and qualitative research to drive leadership action
• Mindset & Collaboration:
• Highly collaborative with demonstrated experience in cross-functional environments to achieve results in a fast-paced setting
• Exceptional organizational and time management skills, with a proven ability to manage multiple projects, prioritize effectively, and deliver high-quality work under tight deadlines
• Self-starter, detail-oriented, critical, and proactive thinker
• Comfortable with ambiguity and capable of thriving in a fast-paced environment; an outside-the-box thinker willing to explore new approaches
• Enthusiastic, eager to explore, grow, and learn

Special Sauce* (Nonessential Skills/Nice to Haves):

• Experience building/developing data models with data-based assumptions
• Experience with data visualization and business intelligence tools (Snowflake, Sigma, etc.)
• Strong interest and passion for the restaurant, technology, and hospitality industries

Our Spread* of Total Rewards

We strive to provide competitive compensation and benefits programs that help to attract, retain, and motivate the best and brightest people in our industry. Our total rewards package goes beyond great earnings potential and provides the means to a healthy lifestyle with the flexibility to meet Toasters’ changing needs. Learn more about our benefits at https://careers.toasttab.com/toast-benefits.

The base salary range for this role is listed below. The starting salary will be determined based on skills and experience. In addition to base salary, our total rewards components include cash compensation (overtime, bonus/commissions, if eligible), benefits, and equity (if eligible).

Diversity, Equity, and Inclusion is Baked into our Recipe for Success

At Toast, our employees are our secret ingredient—when they thrive, we thrive. The restaurant industry is one of the most diverse, and we embrace that diversity with authenticity, inclusivity, respect, and humility. By embedding these principles into our culture and design, we create equitable opportunities for all and raise the bar in delivering exceptional experiences.

We Thrive Together

We embrace a hybrid work model that fosters in-person collaboration while valuing individual needs. Our goal is to build a strong culture of connection as we work together to empower the restaurant community. To learn more about how we work globally and regionally, check out: https://careers.toasttab.com/locations-toast.

Toast is committed to creating an accessible and inclusive hiring process. As part of this commitment, we strive to provide reasonable accommodations for persons with disabilities to enable them to access the hiring process. If you need an accommodation to access the job application or interview process, please contact candidateaccommodations@toasttab.com.