Senior Executive - Performance Marketing

28 Minutes ago • 2-4 Years • Digital Marketing

Job Summary

Job Description

Starcom, a global media communications agency, is seeking a Senior Executive - Performance Marketing to manage end-to-end retailer campaigns, focusing on platforms like Noon and Amazon Ads. The role involves implementing and optimizing campaigns, designing search strategies, collaborating with various teams, and managing budgets. Candidates should have 2-4 years of experience in retailer search campaign management, proficiency in Microsoft Office, strong communication, problem-solving, and analytical skills.
Must have:
  • Manage retailer campaigns end-to-end.
  • Implement and optimize campaigns across Noon and Amazon Ads.
  • Design retailer search campaign strategies.
  • Collaborate with media vendors and tech partners.
  • Manage budget implementation and reporting.
  • Develop strategies for sales and profitability on Amazon and Noon.
  • Conduct market research and competitor analysis.
  • Optimize product listings for search visibility and conversion.
  • Monitor compliance with platform policies.
  • Stay updated with platform updates and industry trends.
  • Build relationships with Amazon and Noon stakeholders.
  • Bachelor's degree required.
  • 2-4 years of experience.
  • Expertise in retailer search campaign management (Amazon Ads, Citrus, Noon, Criteo).
  • Competent in Microsoft Office Package.
  • Strong communication skills.
  • Problem solving ability.
  • Demonstrated analytical thinking.

Job Details

Job Description

Overview

Responsibilities:

  • Managing all retailer campaigns end-to-end to deliver against brand objectives.
  • Implementing campaigns including set-up, tracking and real-time optimization across Noon and Amazon Ads.
  • Participating in the design of retailer search campaign strategies.
  • Working closely with media vendors and tech partners in the execution of plans and building strong working relationships.
  • Supporting innovation to remain ahead of the competition, connecting externally to stay in-touch with the latest trends.
  • Collaborating with broader digital activation, digital planning and Brand teams as well as Marketing Technologists to generate and share insights.
  • Managing budget implementation and reporting within internal guidelines and controls.
  • Develop and implement strategies to maximize sales and profitability on Amazon and Noon platforms.
  • Conduct market research and competitor analysis to identify trends and opportunities.
  • Optimize product listings for search visibility and conversion rate optimization.
  • Monitor and ensure compliance with platform policies and guidelines.
  • Stay updated with platform updates, industry trends, and best practices.
  • Build and maintain strong relationships with key stakeholders at Amazon and Noon.

Qualifications

  • Bachelor's degree
  • 2-4 years of experience
  • Have expertise in retailer search campaign management including set-up, optimization and reporting with Amazon Ads, Citrus, Noon and/or Criteo (at least one of these is essential).
  • Experience managing large budgets is highly advantageous.
  • Are proactive, accountable, and curious to learn with a desire to move projects forwards to deliver results.
  • Are competent using Microsoft Office Package.
  • Strong communication skills
  • Problem solving ability with a mindset for curiosity.
  • Demonstrated analytical thinking.

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About The Company

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history.


Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.


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Website: www.publicisgroupe.com

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