Senior Field Marketing Manager

8 Minutes ago • 5 Years +
Marketing

Job Description

DevRev is seeking a Senior Field Marketing Manager to join its Global Marketing team, partnering with APJ teams to drive pipeline generation for current and new customers. This role involves developing, managing, executing, and tracking strategic demand generation programs. The manager will collaborate with sales and customer success leadership to design impactful marketing programs, execute multi-channel campaigns, plan and host events, manage third-party conference participation, and utilize data for optimization. The ideal candidate is a self-motivated, results-driven marketer with 5+ years of experience in field marketing, demand generation, or ABM.
Must Have:
  • Collaborate with sales and customer success leadership to design, plan, execute, and measure marketing programs.
  • Develop and execute multi-channel demand generation campaigns for enterprise target accounts.
  • Plan and execute DevRev-hosted events, including executive roundtables, workshops, and user meetups.
  • Manage DevRev’s participation in third-party conferences, industry events, and executive dinners.
  • Partner with creative teams and vendors to design and implement direct mail and ABM programs.
  • Utilize contact acquisition tools and database marketing strategies for event attendance.
  • Own and manage a quarterly marketing budget.
  • Leverage systems and tools to analyze pipeline performance and optimize marketing efforts.
  • 5+ years of experience in Field Marketing, Demand Generation, or ABM.
  • Experience with Google Workspace, Salesforce, and marketing automation platforms.
  • Strong ability to influence and collaborate with cross-functional teams.
  • Excellent written and verbal communication skills.
  • Ability to travel for key regional and national marketing events (50% travel required).

Add these skills to join the top 1% applicants for this job

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Senior Field Marketing Manager

DevRev

At DevRev, we’re building the future of work with Computer – your AI teammate.

Computer is not just another tool. It’s built on the belief that the future of work should be about genuine human connection and collaboration – not piling on more apps.

Computer is the best kind of teammate: it amplifies your strengths, takes repetition and frustration out of your day, and gives you more time and energy to do your best work.

How?

Easy: it’s the only platform capable of…

Complete data unification

Most AI products focus on either structured data (like CRM records and support tickets), or unstructured data (like documents and emails). Computer AirSync connects everything, unifying all your data sources (like Google Workspace, Jira, Notion) into one AI-ready source of truth: Computer Memory.

Powerful search, reasoning, and action

Once connected to all your tools and apps, Computer is embedded in your full business context. It can find and summarize, sure. Even more impressive: it offers employees insights, strategic and proactive suggestions, plus powerful agentic actions.

Extensions for your teams and customers

Computer doesn’t make you choose between new software and old. Its AI-native platform lets you extend existing tools with sophisticated apps and agents. So your teams – and your customers – can take action, seamlessly. These agents work alongside you: updating workflows, coordinating across teams, and syncing back to your systems.

This isn’t just software. Computer brings people back together, breaking down silos and ushering in the future of teamwork, through human-AI collaboration. Stop managing software. Stop wasting time. Start solving bigger problems, building better products, and making your customers happier.

We call this Team Intelligence. It’s why DevRev exists.

Trusted by global companies across multiple industries, DevRev is backed by Khosla Ventures and Mayfield, with $150M+ raised. We are 650+ people, across eight global offices.

Senior Field Marketing, APJ

DevRev is looking for a forward-thinking, passionate Senior Field Marketing Manager to join our Global Marketing team. This person will partner with our APJ teams to drive pipeline generation for both current and new customers by developing, managing, executing, and tracking strategic demand generation programs.

Responsibilities:

  • Collaborate with Enterprise Sales Leadership and Customer Success Leadership to design, plan, execute, and measure impactful marketing programs that drive pipeline and revenue growth.
  • Develop and execute multi-channel demand generation campaigns to penetrate and expand within enterprise target accounts.
  • Plan and execute DevRev-hosted events, including executive roundtables, workshops, and user meetups, to drive customer expansion and uncover new opportunities.
  • Manage DevRev’s participation in third-party conferences, industry events, and executive dinners, ensuring strong follow-up and measurable ROI.
  • Partner with creative teams and external vendors to design and implement high-impact direct mail and ABM programs that generate pipeline.
  • Utilize contact acquisition tools and database marketing strategies to maximize event attendance and engagement.
  • Own and manage a quarterly marketing budget.
  • Share best practices and collaborate with other Field Marketing Managers and cross functional teams to drive program efficiencies and innovation.
  • Leverage systems and tools to analyze pipeline performance and optimize marketing efforts.

Requirements:

  • Ability to manage multiple projects simultaneously in a fast-paced, high-growth environment.
  • Self-motivated, results-driven marketer who thrives in an evolving, dynamic setting.
  • 5+ years of experience in Field Marketing, Demand Generation, or ABM, with a strong track record of executing successful marketing programs, including events, direct mail, and digital campaigns.
  • Experience with Google Workspace, Salesforce, and marketing automation platforms (e.g., HubSpot, Marketo, or Eloqua).
  • Decisive, agile, and iterative; able to shift seamlessly between strategy and execution.
  • Strong ability to influence and collaborate with cross-functional teams, including sales, customer success, and corporate marketing.
  • Excellent written and verbal communication skills, with the ability to clearly articulate marketing plans, event details, and results.
  • Ability to travel for key regional and national marketing events as needed.
  • 50% Travel Required

Culture

The foundation of DevRev is its culture -- our commitment to those who are hungry, humble, honest, and who act with heart. Our vision is to help build the earth’s most customer-centric companies. Our mission is to leverage design, data engineering, and machine intelligence to empower engineers to embrace their customers.

That is DevRev!

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