Senior Partner Marketing Manager

7 Minutes ago • 10 Years + • Marketing

Job Summary

Job Description

As Sr. Partner Marketing Manager at Semgrep, you will define and execute the global partner marketing strategy across alliance and technology partners, driving ecosystem growth through product-led partnerships and integrations. This data-driven leadership role involves owning the entire partner marketing lifecycle, from strategic planning and campaign creation to program management and performance analysis, collaborating with cross-functional teams and external partners to deliver high-impact, revenue-generating initiatives.
Must have:
  • Define and execute global partner marketing strategy
  • Drive ecosystem growth through product-led partnerships
  • Lead joint GTM plans and co-branded marketing campaigns
  • Cultivate relationships with strategic alliance partners
  • Manage partner marketing programs and track performance
  • 10+ years experience in partner, alliance, or B2B tech marketing
  • 3-5 years in a leadership role
  • Expertise in SaaS, cloud, and enterprise software
  • Proficiency in marketing analytics and pipeline management (Salesforce)
  • Exceptional communication and relationship-building skills
Good to have:
  • Bachelor's degree in Marketing, Business, or a related field
  • MBA
Perks:
  • Competitive and fair compensation
  • Comprehensive health plans
  • Generous vacation time
  • 401k
  • Learning stipends
  • Support for individual needs (quiet work space, adjusted hours)

Job Details

About Semgrep

Semgrep is on a mission to make it expensive to exploit software. As the team behind the most popular SAST, we built the Semgrep AppSec Platform to deliver industry-leading code, dependency, and secrets scanning to enable organizations to ship secure code quickly without slowing down development.

With fast, customizable code analysis across large codebases, Semgrep helps teams catch vulnerabilities early and fix them faster. Leading companies like Snowflake, Plaid, Figma, Lyft, and Dropbox rely on Semgrep to secure their software.

Semgrep is funded by top investors, including Felicis Ventures, Lightspeed Venture Partners, Menlo Ventures, Redpoint Ventures, and Sequoia Capital.

About the role

As Sr. Partner Marketing Manager at Semgrep, you will be responsible for defining and executing our global partner marketing strategy across our alliance and technology partners. Specifically, you’ll drive ecosystem growth through product-led partnerships and technology integrations. This role requires a seasoned, data-driven leader who will own the entire partner marketing lifecycle, from strategic planning and campaign creation to program management and performance analysis. You will collaborate with cross-functional teams and senior leaders, as well as with external partners, to deliver high-impact, revenue-generating marketing initiatives through our technology and alliance ecosystem.

Key Responsibilities

  • Strategy development: Design, own, and continually refine the end-to-end partner marketing strategy. Define clear, measurable objectives that align with company growth targets and revenue goals.
  • Partner relationship management: Cultivate and nurture deep relationships with key technology and strategic alliance partners, including hyperscalers like AWS, Microsoft Azure, and Google Cloud. Engage with C-suite executives and key stakeholders to drive mutual value and establish long-term collaborations.
  • Go-to-market (GTM) leadership: Lead the development and execution of joint GTM plans, co-branded marketing campaigns, and integrated demand generation programs with partners. Ensure these initiatives include a mix of digital, account-based marketing (ABM), content syndication, and events.
  • Content and messaging: Collaborate with PMM to define the value proposition and messaging for joint partner solutions. Oversee the creation of compelling, partner-focused content and campaigns that feed our inbound funnel.
  • Program management: Own key operational aspects of the partner program, including execution and measurement. Create and maintain partner portals to provide enablement materials and self-serve resources for long-tail partners, while building customized, annual plans for top revenue generating partners.
  • Performance tracking and optimization: Define and monitor key performance indicators (KPIs) for all partner marketing initiatives. Use data and analytics to track partner-influenced pipeline, program engagement, and ROI, and present insights to senior leadership.

Qualifications

  • 10+ years of progressive experience in partner marketing, alliance marketing, or B2B technology marketing, with a minimum of 3–5 years in a leadership or managerial capacity.
  • Deep expertise in the B2B technology landscape, including SaaS, cloud, and enterprise software.
  • Proven track record of building, executing, and measuring joint marketing programs with strategic technology and systems integrator partners.
  • Strong understanding of marketing analytics, lead attribution models, and pipeline management in platforms like Salesforce and marketing automation systems.
  • Exceptional communication, negotiation, and relationship-building skills, with experience engaging with internal and external executives.
  • Strategic thinker with a results-oriented and data-driven mindset.
  • Bachelor's degree in Marketing, Business, or a related field; an MBA is preferred but not required.

What we offer

Our goal is to competitively and fairly compensate every Semgrep employee with a system that equally rewards those who are vocal and those who are less comfortable making demands during the final steps of the hiring process. To that end, we generate internal compensation bands that are used when discussing and negotiating salaries. We update these based on market data to make sure they’re above the average for comparable roles.

We also invest in our employees’ well-being and long term success with comprehensive health plans, generous vacation time, 401k, learning stipends, and more. Our benefits are for everyone, so that you’re taken care of, and we work with individuals to make sure they have what they need, whether that’s quiet work space, adjusted hours, or something else.

Who we are

We have people from France and the Philippines, physics and philosophy, formal methods research and full fledged corporations. We’re new parents and new grads, aspiring authors and aspiring Americans, dog lovers and dogfooders. We get together often to bike, bake, and meet up in parks. In our interactions, we believe respect and honesty go hand in hand, and prioritize both.

Semgrep is an equal-opportunity employer seeking a diverse range of backgrounds. We value who you are — including your cultural heritage, your socioeconomic status, your age, your race, your gender, your sexual orientation, your disabilities. We value what’s vitally important to you — your family, your religion, your politics. We value what you love in this world — your music, your weekend pursuits. We believe in welcoming varied professional backgrounds, educations, and interests. If you’re exceptional in your role, believe in Semgrep’s mission, and treat Semgrep’s values as your own, you belong here.

Please Note: For US-based roles open to remote work, we are currently able to hire employees in the following states only: Arizona, California, Colorado, Connecticut, District of Columbia, Florida, Georgia, Illinois, Maryland, Massachusetts, Michigan, Missouri, Nebraska, New Hampshire, New Jersey, New York, North Carolina, Oregon, Tennessee, Texas, Virginia, and Washington.

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