Senior Product Manager, B2B Marketing

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

Salesforce is seeking a highly motivated and experienced Senior Product Manager to join the product team to build out the next generation of B2B marketing on the Salesforce platform. The ideal candidate will have a strong understanding of B2B marketing automation, especially in the areas of tracking, privacy, consent, and security. He or she will be able to work well with a highly technical scrum team, develop and execute on complex, multi-release product roadmaps, and present complex areas to wide audiences.

Responsibilities

• Lead the development of new tools and features related to prospect, buyer group, and account identification and tracking across complex, multi-channel interactions
• Support existing privacy and tracking features
• Work closely with engineering, research, support, and sales teams to gather requirements and ensure that new tools meet the needs of customers
• Manage the product roadmap and prioritize new features for your area
• Advocate for the functionality and benefits of enabling to ensure visibility and adoption
• Track the adoption of new tools and measure their impact on customer satisfaction

Qualifications

The ideal candidate for this role will have:

• 5+ years of experience in product management
• Strong experience in B2B marketing automation
• Strong understanding of technical aspects of marketing automation, including tracking domains, cookie policies, DNS management, and data encryption.
• Working knowledge of compliance and consent requirements, such as GDPR, CCPA, etc.
• Clear eye for hands-on detail
• Strong ability to prioritize multiple requirements based on impact and risk analysis
• Skills to coordinate across a diverse group of feature and function teams

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

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Posting Statement

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In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.