Senior Sports Producer

Tonic DNA

Job Summary

Reach Studio is seeking a bold, future-focused, commercially minded Senior Sports Producer to launch and lead a new team. This role involves shaping the creative direction and delivering an exciting slate for the new YouTube channel, All Out Football, in partnership with a high-profile brand. Reporting to the Head of Original Content, the producer will oversee a fast-paced weekly studio show, long-form documentaries, and short-form social video. This is a hybrid role requiring 3 days per week at the Canary Wharf Hub.

Must Have

  • Develop, produce and direct premium short and long‑form video for YouTube and socials.
  • Lead a core team: Producer, Videographer, Senior Video Editor, and Social & Community Channel Manager.
  • Set and optimise workflows, uphold quality control, and embed best practice across the team.
  • Own end‑to‑end production: planning, budgets, schedules, risk management and delivery.
  • Negotiate fees, manage contributor relations and ensure robust duty of care.
  • Partner with senior editorial and commercial teams to shape formats and monetisation.
  • Scout new talent/creators and build a pipeline of guests and collaborators.
  • Use audience insights to refine formats, thumbnails, titles and publishing cadence.
  • Digital-first sports content expert with strong directing and edit producing skills.
  • Deeply immersed in the cultural sport conversation and attuned to online trends.
  • Commercially aware and experienced in creating successful content on YouTube, Instagram, TikTok, and Facebook.
  • Proven track record of setting up studio and on-location shoots across the UK.
  • Thrives under pressure in fast-paced environments, consistently demonstrating initiative, problem-solving abilities, and creativity.
  • Exceptional organisational skills and meticulous attention to detail.
  • Capable of working both independently and collaboratively within a team.
  • Excels in content development, storyboarding, scripting, editing, and confidently pitching ideas.

Perks & Benefits

  • 25 days' holiday (plus bank holidays), with extra days after 3, 5, and 10 years of service.
  • Scheme to help buy extra holiday.
  • An extra day's paid leave each year to volunteer for a cause.
  • Big moment day - an extra day’s paid leave for personal milestones like marriage or moving house.
  • Bonus scheme based on company success.
  • Company pension contributions matched up to 6%, with salary sacrifice option.
  • Supportive and progressive people policies, including enhanced family leave and policies promoting flexibility, inclusion, and progression.
  • Healthcare cash plan for medical expenses and fast access to doctor's appointments.
  • Car lease scheme for brand new electric or hybrid cars through salary sacrifice.
  • Wellbeing support, including a 24/7 assistance programme for employees and their families.
  • Access to discounts, including 15% off with Reach's online marketplace, Yimbly.
  • Interest-free loans for season tickets and technology.

Job Description

Company Description

About us

Hello, we’re Reach. Every day, our trusted news, stories and content connect with millions of people where they live - whether that’s on their social feed or at their neighbourhood newsstand; through their local community or their take on the hot topic of the day.

We're home to more than 120 brands - from household names like the Mirror, Express, Daily Star and Daily Record, to local titles like MyLondon, BelfastLive, and the Manchester Evening News, and brands making a splash in the US like the Irish Star.

It's our ability to understand people and the things that matter to them that makes us Britain and Ireland's largest commercial news publisher. We reach around 70% of the UK's online population, 10% of the US online population, and over 100 million social followers around the world, connecting with them on who they are, where they live and what they love.

Your story, with Reach

As a modern media organisation, we're much more than just news. And it takes a wide range of people and skills to serve diverse audiences, customers and communities like we do.

We know everyone has their own story to tell, so we’ve built an environment where every background is respected and every day is a day to explore.

We’ll help you build a career that works with your life, while giving you the space to create and grow.

About this role

We’re looking for a bold, future‑focused, commercially minded Senior Sports Producer to launch and lead a new team at Reach Studio. You’ll shape the creative direction and deliver an exciting slate for our new YouTube channel, All Out Football, in partnership with a high‑profile brand. Reporting to the Head of Original Content, you’ll oversee a fast‑paced weekly studio show, long‑form documentaries and short‑form social video.

This is a hybrid role 3 days per week at our Canary Wharf Hub.

Reach Studio has already launched a variety of content and podcasts including our branded content Let’s Start Talking podcast, Mirror Gaming socials and an exclusive interview with Virgil van Dijk. From developing existing vodcasts to producing new video series’ and formats that our audiences will love, we want you to join us for what's next.

What you’ll do

  • Develop, produce and direct premium short and long‑form video for YouTube and socials
  • Lead a core team: Producer, Videographer, Senior Video Editor, and Social & Community Channel Manager
  • Set and optimise workflows, uphold quality control, and embed best practice across the team
  • Own end‑to‑end production: planning, budgets, schedules, risk management and delivery
  • Negotiate fees, manage contributor relations and ensure robust duty of care
  • Partner with senior editorial and commercial teams to shape formats and monetisation
  • Scout new talent/creators and build a pipeline of guests and collaborators
  • Use audience insights to refine formats, thumbnails, titles and publishing cadence

What you need to succeed

The ideal candidate is a digital-first sports content expert with strong directing and edit producing skills. Someone who is deeply immersed in the cultural sport conversation and attuned to online trends.

You are commercially aware and experienced in creating successful content on YouTube, Instagram, TikTok, and Facebook, and have a proven track record of setting up studio and on-location shoots across the UK. This individual thrives under pressure in fast-paced environments, consistently demonstrating initiative, problem-solving abilities, and creativity.

With exceptional organisational skills and meticulous attention to detail, you should be capable of working both independently and collaboratively within a team. You excel in content development, storyboarding, scripting, editing, and confidently pitching ideas. Proactive and motivated, you embrace any task with a positive attitude and a collaborative approach, especially when working with short turnaround times.

How we'll look after you

We take good care of our people - and that means more than just a pay packet. Whatever your role, you'll get a range of benefits, including:

  • 25 days' holiday (plus bank holidays), as well as an extra day after you've been with us for three, five and 10 years. We also have a scheme to help you buy extra holiday if you want to.
  • An extra day's paid leave each year to volunteer for a cause close to your community or your heart.
  • Big moment day - an extra day’s paid leave for a moment that matters to you - like getting married, moving house or welcoming a new addition to the family (human or furry!)
  • Bonus scheme - you'll get a stake in our success and a chance to add to your annual earnings.
  • Help saving for your retirement - we'll match your company pension contributions up to 6% and you can contribute through salary sacrifice.
  • Supportive and progressive people policies - we’re proud to have a range of policies to support people in their lives in and outside work, including enhanced family leave and policies to promote flexibility, inclusion and progression. We believe you shouldn’t have to wait to join us to know what to expect from us, which is why we share this overview of the policies we have in place to support families and carers. If there's something you want to understand more about, just ask - it won’t make a difference to your application.
  • A healthcare cash plan - giving you money back for a range of medical expenses and fast access to doctor's appointments.
  • Car lease scheme - you can buy a brand new electric or hybrid car through our leasing partner, and pay for it through salary sacrifice.
  • Wellbeing support - including a 24/7 assistance programme for you and your family.
  • Access to lots of discounts - including 15% off with Reach's very own online marketplace, Yimbly, where you can buy everything from homewares to beauty products.
  • Interest-free loans - including for season tickets and technology

Additional Information

Reach plc believes diversity brings benefits for our customers, our business and our people. This is why we are committed to being an inclusive employer and encourage applications from all suitable applicants irrespective of background, circumstances, age, disability, gender identity, ethnicity, religion or belief and sexual orientation.

5 Skills Required For This Role

Excel Risk Management Game Texts Quality Control Storyboarding

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