Social Media Lead

Ready to Run the Feed? We’re Hiring a Social Media Lead

What's in it for you?

If you're a social-savvy storyteller who loves a good brainstorm, this one's for you. As our Social Media Lead, you’ll have the chance to shape the voice of a dynamic brand and work on exciting campaigns that actually get noticed. You’ll join a supportive, creative team that values fresh ideas and loves to experiment with new formats—from snappy Reels to bold image carousels. Plus, you'll get hands-on experience across a variety of platforms, grow your strategic muscles, and help mentor the next generation of content creators. Think of this role as the perfect blend of creativity, collaboration, and career-building.

Your role with us:

As our Social Media Lead, you’ll help plan and execute our social media strategy across platforms like Instagram, Facebook, and X. You’ll work closely with creative teams to produce engaging content, support digital campaigns, and ensure our channels are consistent, timely, and aligned with brand goals. Staying on top of trends and competitor activity will be a key part of your day-to-day, along with tracking performance and sharing insights to inform future planning. You’ll report to the Social Media Manager and play a key role in keeping our content relevant, engaging, and well-executed.

Please Note: We believe in the value of in-person collaboration! This is a full-time, on-site role at our Melbourne CBD office, where you’ll work closely with our dynamic team to drive innovation and growth.

Who are we?

Easygo is the Australian powerhouse behind some of the most popular brands within the iGaming industry, including Stake, KICK and Twist Gaming.

Stake is the world's most popular online casino, and leads the industry with a seamless online casino and sportsbook experience. Level up your online entertainment with KICK, the vibrant live streaming platform, which connects millions of gamers and content creators worldwide. All alongside the innovative game design studio, Twist Gaming, which takes creativity to new heights by crafting cutting-edge and captivating games.

Headquartered in the beautiful city of Melbourne, our growth has been remarkable. From humble beginnings to a thriving workforce of 600+, we've expanded not only in numbers but in ambition. There really is something for everyone here, whether you work in Tech, Marketing, Operations, Mathematics or Design, we are sure to have something for everyone.

Click play, on your career today!

What you will do:

• Create and manage high-quality, brand-aligned social media content across various formats and platforms
• Collaborate with creative teams to develop engaging, social-first content and campaign ideas
• Plan and execute digital campaigns to drive engagement, brand awareness, and conversions
• Tailor content for global and regional markets in coordination with cross-functional teams
• Manage content scheduling and posting, ensuring alignment with the social media calendar and campaign goals
• Monitor social media trends and competitors to inform content strategy and identify new opportunities
• Track and report on performance metrics to evaluate content effectiveness and support ongoing optimisation
• Collaborate with designers, content creators, and broader marketing teams to ensure alignment across channels and initiatives

What you will bring:

• Bachelor’s degree in Marketing, Communications, Media, or a related field (or equivalent experience)
• Familiarity with social media platforms and a basic understanding of social media management tools.
• Eagerness to learn and adapt to social media trends and best practices
• Strong organisational skills and attention to detail
• Effective communication and team collaboration skills
• Experience in social media planning, scheduling, or management a plus

Bonus points if you also have:

• Sports & Gambling knowledge advantageous
• Cryptocurrency knowledge would be advantageous
• Proficient with Google Suite (Drive, Spreadsheets, Docs), Slack, Jira

Some of the perks of working with us:

Office Perks & Environment

• In-house baristas serving free coffee, fresh juices and smoothies
• Daily catered breakfast and regular company-wide events
• Snack walls and drink fridges on every floor
• Fun /modern office spaces with pool tables, table tennis, gaming consoles, and an F1 simulator

Wellbeing & Personal Development

• Access to our Employee Assistance Program for you and your loved ones
• 9,000+ courses on our Learning & Development platform
• One paid volunteer day per year
• Weekly Wednesday massages by professional masseuses

Team Connection & Rewards

• Team budgets for lunches and activities to celebrate achievements
• Social sports teams and participation in Corporate Games
• Easygo branded swag
• Birthday and work anniversary gift vouchers, plus a chance to win prizes

Events & Experiences

• Company-wide talks with key partners such as Everton FC and Team Sauber in Formula 1
• Office visits from big-name streamers
• Meet Ambassadors like Alex Pereira, Israel Adesanya
• Ballots for exclusive tickets to events like Formula 1, UFC, and more sporting and music events

We believe that the unique contributions of everyone at Easygo are the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experiences, we never discriminate on the basis of race, religion, nationality, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status.

We’re a global team of dreamers, creators, and game-changers from every walk of life, united by a passion for entertainment that inspires the world.

We believe that the best ideas come from different perspectives, so we actively welcome and champion talent from all backgrounds, cultures, identities, and experiences. Whether you're just starting out or bringing decades of experience, your unique voice matters here.

Come as you are. Be part of something bigger. Click play on your career today.