Specialist, Programmatic Partnerships

23 Minutes ago • 3-5 Years • $75,000 PA - $100,000 PA
Marketing

Job Description

This role is part of the Proximic by Comscore team, focusing on audience and contextual targeting solutions for programmatic advertising. The Specialist will support the Programmatic Partnerships team in developing and maintaining client relationships with leading Ad Tech Platforms, managing smaller accounts, and analyzing reporting. Key responsibilities include driving awareness of Comscore solutions, promoting segments through various channels, overseeing integration maintenance, and supporting innovation for the targeting suite.
Must Have:
  • Support partnership managers in maintaining strong relationships with ad platform partnerships.
  • Drive awareness of Comscore solutions within platform accounts.
  • Promote Comscore segments via trainings, webinars, and marketing materials.
  • Oversee integration maintenance and launch new segments seamlessly.
  • Maintain accurate usage logs and track via Salesforce.
  • Develop expertise in Comscore targeting solutions.
  • Support innovation by identifying market gaps and competitive advantages/disadvantages.
  • Partner with marketing teams to promote Comscore's targeting solution.

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About This Role:

It’s an exciting time to be at Comscore. The media industry is experiencing a revolution, and we’re on the front line of redefining how brands, agencies and publishers reach their audiences. How? By building solutions that put the consumer first—in turn driving impactful content, marketing, and advertising that seamlessly connect the media ecosystem to their ideal consumers.

This role sits on the Proximic by Comscore team, a division focused on audience and contextual targeting solutions to power the future of programmatic advertising.

In this role, you will be part of the Programmatic Partnership team at Proximic by Comscore that is responsible for developing long-term client relationships with leading Ad Tech Platforms. This role supports the Programmatic Partnerships team with maintaining and growing relationships, owning a few smaller accounts, and maintaining and analyzing reporting

What You'll Do:

  • Responsible for supporting partnership managers with maintaining strong relationships with ad platform partnerships.
  • Use your knowledge in the programmatic space to drive awareness of solutions, inclusive of audience and contextual targeting, within your platform accounts
  • Promote segments via trainings, Webinars, consistent outreach to account managers and creation of marketing materials as needed.
  • Oversee integration maintenance by ensuring data is surfaced correctly for existing integrations and seamlessly launch new segments
  • Support the team with maintaining accurate usage logs in reporting system, and tracking via Salesforce
  • Develop expertise of targeting solutions
  • Support innovation for targeting suite by identifying gaps, competitive advantages and competitive disadvantages in the market based on discussions with clients and partners
  • Partner with and partner marketing teams to promote targeting solution through Webinars, PR, collateral, etc.

What You'll Need:

  • 3-5 years of experience in an analyst role, account manager role, programmatic trader role, partnerships role or client success role
  • 1-2 years of experience at a DSP, DMP or SSP
  • Ability to build strong relationships
  • Knowledge of digital advertising ecosystem with some knowledge of programmatic ecosystem
  • Impeccable attention to detail
  • Strong analytical and quantitative skills, interest in interpreting and validating data
  • Strong work ethic
  • Compensation for this role ranges from $75,000 to $100,000, commensurate with the candidate’s location, experience, and qualifications

About Comscore

At Comscore, we’re pioneering the future of cross-platform media measurement, arming organizations with the insights they need to make decisions with confidence. Central to this aim are our people who work together to simplify the complex on behalf of our clients & partners. Though our roles and skills are varied, we’re united by our commitment to five underlying values: Integrity, Velocity, Accountability, Teamwork, and Servant Leadership. If you’re motivated by big challenges and interested in helping some of the largest and most important media properties and brands navigate the future of media, we’d love to hear from you.

Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence. A proven leader in measuring digital and set-top box audiences and advertising at scale, Comscore is the industry’s emerging, third-party source for reliable and comprehensive cross-platform measurement. To learn more about Comscore, please visit Comscore.com.

EEO Statement:

We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, disability status, sexual orientation, gender identity, age, protected veteran status or any other characteristic protected by law.

To comply with federal law, Comscore participates in E-Verify. Successful candidates must pass the E-Verify process after hire.

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About Us

Our Work Experience is the combination of everything that's unique about us: our culture, our core values, our company meetings, our commitment to sustainability, our recognition programs, but most importantly, it's our people. Our employees are self-disciplined, hard working, curious, trustworthy, humble, and truthful. They make choices according to what is best for the team, they live for opportunities to collaborate and make a difference.

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