UX Design Lead

About UR

UR is a borderless smart money app that makes it easy to spend and off-ramp, all in one place. Built for both crypto natives and the crypto curious, UR simplifies the way people and businesses move between digital assets and fiat currencies. Self-custodial, fast, and intuitive, UR turns complex crypto workflows into a seamless everyday experience.

We are currently in beta, with multiple user types and we need someone who obsesses over how these people experience UR — end-to-end.

What You’ll Do

• Own the UX Strategy: Lead the end-to-end experience thinking across the product — from onboarding, card activation, and crypto on-ramping, to fiat exits, cross-chain transfers, and KYC loops.
• Design for User Modes: Understand and design for user context and what that means for their in-app experience, default paths, information surfaces, and UI affordances.
• Drive User Research: Define what research should be done (qualitative interviews, usage data, surveys, prototypes), the questions we’re answering, and the outcomes we want. Then lead and execute it.
• UX Writing: Own key UX copy surfaces — from onboarding instructions to empty states, tooltips, and error messages and ensure they are simple, human, and precise.
• Mentor & Guide Designers: Work closely with our UI-focused designers to raise the UX maturity of the team.
• Collaborate Cross-functionally: Be a strong partner to product and engineering. Question legacy flows, challenge technical constraints, and help shape UX-informed tradeoffs that move us closer to our user vision.
• Measure What Matters: Define metrics to measure experience quality (e.g., task success, time to completion, drop-off) and collaborate with product/data to implement and iterate.

Who You Are

• Have 7+ years in UX design, preferably in consumer fintech
• You’ve led UX for a consumer fintech or banking product, ideally in early-stage (0→1) environments.
• You’ve shipped full user journeys — not just screens — and understand how to design across constraints (legal, regulatory, tech debt).
• You know that great UX is a cross-functional outcome, and you’re not afraid to challenge team members if something breaks the user promise.
• You’ve coached designers to think in terms of experience, not just visual design.
• You write clearly, think in systems, and design with intent.
• You care deeply about customer experience beyond the app — support channels, delayed KYC triggers, transactional emails, even what a blocked card feels like.

Nice to Have

• Exposure to crypto/web3 flows (wallet connections, bridging, gas fees, etc.)
• Experience working on DeFi, exchanges, or digital wallet products