Web & Marketing Technology Specialist

2 Months ago • All levels • Marketing

Job Summary

Job Description

This role involves developing and maintaining websites and landing pages, including coding with HTML, CSS, and JavaScript. The specialist will handle backend services, databases, and have experience with EpiServer/Optimizely CMS. Responsibilities include debugging technical issues, setting up and managing Google Tag Manager, implementing Google Analytics (GA4), improving UX/UI, ensuring ADA/WCAG compliance, developing email templates, optimizing email deliverability, implementing structured data, optimizing website load speed, and improving on-page SEO. The specialist will collaborate with IT and external vendors to resolve technical issues. The company emphasizes values of Integrity, Partnership, Excellence and Change. It is a leading global financial markets infrastructure and data provider.
Must have:
  • Build and maintain landing pages and website
  • Experience with HTML, CSS and JavaScript
  • Handle backend services and databases
  • Experience with EpiServer/Optimizely CMS
  • Set up and handle Google Tag Manager
  • Implement and maintain Google Analytics (GA4)
  • Improve site navigation and usability
  • Ensure website ADA/WCAG-compliant
Good to have:
  • Experience with Pardot/Marketing Cloud/ Salesforce

Job Details

Website and Landing Page Development

  • Build and maintain campaign-specific landing pages
  • Help with coding on our corporate website – developing new page templates and functionality across the site
  • Ability to implement adaptable designs using HTML, CSS and JavaScript ensuring cross-browser compatibility and efficient performance
  • Handle backend services and databases
  • Needs to have EpiServer/Optimizely CMS experience

Website Technical Support

  • Debug any technical issues that arise on our corporate website or campaign landing pages
  • Address issues related to tracking, website performance and script conflicts
  • Work with IT and external vendors to resolve technical roadblocks

Google Tag Manager (GTM) & Analytics Implementation

  • Set up and handle Google Tag Manager for supervising website interactions
  • Implement and maintain Google Analytics (GA4) tags, custom events and conversions
  • Configure custom event tracking (i.e. button clicks, form submissions, scroll tracking and video plays)
  • Optimize tag performance to prevent slow page loads

UX/UI & Accessibility Improvements

  • Improve site navigation and usability to enhance the customer journey
  • Ensure website, landing pages and all email templates are ADA/WCAG-compliant
  • Conduct user experience (UX) testing and implement recommendations

5. Email & Digital Campaign Support

  • Work with our art director to develop adaptable email templates for marketing campaigns
  • Help to optimize email deliverability rates
  • Work with our reporting team to supervise email engagement through UTMs and custom event tracking
    Ideally will have experience with Pardot/Marketing Cloud/ Salesforce

6. SEO & Performance Optimization

  • Implement structured data (schema markup) for SEO
  • Optimize website load speed
  • Ensure accurate metadata, URL structures and internal linking
  • Work with the marketing team to improve on-page SEO

LSEG is a leading global financial markets infrastructure and data provider. Our purpose is driving financial stability, empowering economies and enabling customers to create sustainable growth.

Our purpose is the foundation on which our culture is built. Our values of Integrity, Partnership, Excellence and Change underpin our purpose and set the standard for everything we do, every day. They go to the heart of who we are and guide our decision making and everyday actions.

Working with us means that you will be part of a dynamic organisation of 25,000 people across 65 countries. However, we will value your individuality and enable you to bring your true self to work so you can help enrich our diverse workforce. You will be part of a collaborative and creative culture where we encourage new ideas and are committed to sustainability across our global business. You will experience the critical role we have in helping to re-engineer the financial ecosystem to support and drive sustainable economic growth. Together, we are aiming to achieve this growth by accelerating the just transition to net zero, enabling growth of the green economy and creating inclusive economic opportunity.

LSEG offers a range of tailored benefits and support, including healthcare, retirement planning, paid volunteering days and wellbeing initiatives.

We are proud to be an equal opportunities employer. This means that we do not discriminate on the basis of anyone’s race, religion, colour, national origin, gender, sexual orientation, gender identity, gender expression, age, marital status, veteran status, pregnancy or disability, or any other basis protected under applicable law. Conforming with applicable law, we can reasonably accommodate applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs.

Please take a moment to read this privacy notice carefully, as it describes what personal information London Stock Exchange Group (LSEG) (we) may hold about you, what it’s used for, and how it’s obtained, your rights and how to contact us as a data subject.

If you are submitting as a Recruitment Agency Partner, it is essential and your responsibility to ensure that candidates applying to LSEG are aware of this privacy notice.

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About The Company

LSEG (London Stock Exchange Group) isa leading global financial markets infrastructure and data provider. Our purpose is driving financial stability, empowering economies and enabling customers to create sustainable growth. Our culture of connecting, creating opportunity and delivering excellence shapes how we think, how we do things and how we help our people fulfil their potential.

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