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(Senior) Employer Branding Manager (f/m/d)

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The Employer Branding Manager will lead and elevate the employer brand, creating messaging that attracts top talent and showcases the company culture. This role involves driving visibility, engagement, and talent connection across key channels in a fast-paced, international environment. Responsibilities include strategic positioning, creating audience-specific messaging, managing digital channels, partnering with recruiting teams, developing a strong employer brand, and analyzing trends. The role requires 4+ years of experience in employer branding or marketing, with expertise in content creation, digital storytelling, and communication.

Analytics Engineer

Join applike group to lead and elevate our employer brand, crafting impactful messaging that attracts top talent and showcases our unique culture and tech-driven portfolio. You'll drive visibility, engagement, and talent connection across all key channels in a fast-paced, international environment.
The applike group is committed to creating engaging experiences for every app user around the world. We are passionate about creating market-changing products, technologies, and companies. We have already founded 5 companies. Our ventures are independent business units that benefit from each other’s technologies, expertise, and market access to become even more successful: adjoe is developing a breakthrough mobile advertising solution that enables app publishers around the world to grow their advertising revenues. justDice is the market leader in Mobile Gaming Loyalty Programs. Sunday is a next-generation hybrid casual mobile game publisher. justtrack offers unique software to automate the entire mobile user acquisition process and Tabbler creates engaging mobile games for the world’s biggest brands. Yet more to come.
Under the umbrella of the media company Bertelsmann, we have access to a global network of experts and strong financial support. By developing a state-of-the-art tech stack and highly skilled workforce, we aim to reach more mobile users than any other company in the world. If you want to challenge yourself and work in a high-performance environment, you’ve come to the right place!
Find the whole world in one office. Boost your career with awesome people!
<h2 id="what-you-will-do">What you will do:</h2>
<ul>
<li>Lead the strategic positioning of applike group as an employer of choice: crafting a compelling narrative that resonates with both current and future talent across all key channels, driving growth and cultural alignment</li>
<li>Create and own compelling, audience-specific employer brand messaging that not only showcases our unique work culture and values but also highlights the innovation and products of applike group and its portfolio companies</li>
<li>Drive and evolve our employer brand across digital channels by managing our social media platforms and website - ensuring a consistent, authentic brand voice that connects with top talent and strengthens brand visibility</li>
<li>Partner with Recruiting and cross-functional teams to create standout employer branding initiatives that attract high-potential candidates through social media, industry events, thought leadership, and community engagement</li>
<li>Develop and scale a strong employer brand grounded in a clear EVP, positioning us as a destination for top talent</li>
<li>Continuously monitor and analyze employer branding trends, metrics, and candidate insights to refine strategies, identify opportunities, and drive measurable impact</li>
<li>Bonus: Take ownership of coordinating press releases and responding to media inquiries, helping shape how we’re perceived in the public eye</li>
</ul>
<h2 id="who-you-are">Who you are:</h2>
<ul>
<li>4+ years of hands-on experience in employer branding, product or growth marketing in a fast-paced tech company</li>
<li>Proven track record in building and executing employer brand strategies that drive awareness, engagement, and talent attraction across multiple channels</li>
<li>Expertise in content creation and digital storytelling, with a strong grasp of social media trends, tone-of-voice consistency, and channel-specific engagement tactics</li>
<li>Creative thinker with a sharp eye for design and detail, able to craft content that not only looks great but also builds emotional connection and brand affinity</li>
<li>Excellent communication and copywriting skills, with fluency in both German and English, able to tailor messaging for different audiences</li>
<li>Strong understanding of digital marketing tools and analytics, with the ability to track performance, draw insights, and continuously optimize branding initiatives</li>
</ul>
<h2 id="fuel-for-the-journey-benefits-to-support-your-ambitions">Fuel for the Journey: Benefits to Support Your Ambitions</h2>
<ul>
<li>High Impact, Real Ownership: Be a key contributor to our success and see the direct impact of your work</li>
<li>Growth and Learning: Thrive in an environment that encourages learning, experimentation, and professional development</li>
<li>Flexible Work Culture: Enjoy flexible working hours and the option for hybrid work</li>
<li>Awesome Team: Join a diverse, international, and highly motivated team that loves what they do</li>
<li>Competitive Compensation: We offer a competitive salary and benefits package</li>
<li>Central Location: Our office is located in the heart of Hamburg and comes with a kick-ass gym</li>
<li>And much more! (Think team events, snacks, drinks, and a fun work environment)</li>
</ul>
<h2 id="the-interview-process">The Interview Process:</h2>
<ul>
<li>1st Interview with TA</li>
<li>Case Study</li>
<li>2nd Interview with VP of People and Head of TA</li>
<li>3rd Interview with Co-CEO</li>
</ul>
Please provide us with a strong portfolio along with your application!
Our mission is to create an inspiring work environment for amazing people to achieve extraordinary things. Be part of it!
Skip writing cover letters. Tell us about your most passionate personal project, your desired salary, and your earliest possible start date. We are looking forward to your application!
We welcome applications from people who will contribute to the diversity of our company.

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<div>About Tekion: Positively disrupting an industry that has not seen any innovation in over 50 years, Tekion has challenged the paradigm with the first and fastest cloud-native automotive platform that includes the revolutionary Automotive Retail Cloud (ARC) for retailers, Automotive Enterprise Cloud (AEC) for manufacturers and other large automotive enterprises and Automotive Partner Cloud (APC) for technology and industry partners. Tekion connects the entire spectrum of the automotive retail ecosystem through one seamless platform. The transformative platform uses cutting-edge technology, big data, machine learning, and AI to seamlessly bring together OEMs, retailers/dealers and consumers. With its highly configurable integration and greater customer engagement capabilities, Tekion is enabling the best automotive retail experiences ever. Tekion employs close to 3,000 people across North America, Asia and Europe.</div><div><h2>This role is in office in West Chester, Ohio.&nbsp; The shift is 10 a.m. to 7 p.m.&nbsp;</h2> &nbsp; &nbsp; Key Responsibilities <ul> <li>Taking ownership of customer issues reported and seeing problems through to resolution</li> <li>Researching, diagnosing, troubleshooting, and identifying solutions to resolve system issues</li> <li>Following standard procedures for proper escalation of unresolved issues to the appropriate internal teams</li> <li>Ability to understand the application both functionally and technically</li> <li>Performing data analysis: Performing data analysis and modeling future data integration structures</li> <li>Refer to internal database or external resources to provide accurate tech solutions</li> <li>Ensure all issues are properly logged</li> <li>Prioritize and manage several open issues at one time</li> <li>Prepare accurate and timely reports and log filtering</li> <li>Document technical knowledge in the form of notes and manuals&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;</li> </ul> Skills and Experience <ul> <li>Experience as an Application Support Engineer, Integration Support</li> <li>Working knowledge of SQL, Databases &amp; basic network configuration,- Optional</li> <li>Knowledge in DB, APIs and Postman- Optional&nbsp;</li> <li>Coding skills are a huge plus point (JavaScript, Java)-- Optional&nbsp;</li> <li>Previous experience in application, production or product support in Integration</li> <li>Ability to learn and master employer-specific software</li> <li>Complex problem solving</li> <li>Written and verbal communication skills</li> <li>Ability to diagnose &amp; address application issues</li> <li>Candidates should be ready for rotational shift</li> </ul> Perks and Benefits <ul style="font-weight: 400;"> <li data-leveltext="" data-font="Symbol" data-listid="27" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" data-aria-posinset="1" data-aria-level="1">Competitive compensation and generous stock options  &nbsp;</li> <li data-leveltext="" data-font="Symbol" data-listid="27" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" data-aria-posinset="2" data-aria-level="1">100% employer-paid top-of-the-line medical, dental and vision coverage &nbsp;</li> <li data-leveltext="" data-font="Symbol" data-listid="27" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" data-aria-posinset="3" data-aria-level="1">Great benefits including unlimited PTO, parental leave and free snacks and beverages &nbsp;</li> <li data-leveltext="" data-font="Symbol" data-listid="27" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" data-aria-posinset="4" data-aria-level="1">The opportunity to work with some of the brightest minds from Silicon Valley’s most dominant and successful companies  &nbsp;</li> <li data-leveltext="" data-font="Symbol" data-listid="28" data-list-defn-props="{&quot;134225954&quot;:true,&quot;134225961&quot;:false,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" data-aria-posinset="5" data-aria-level="1">Be part of an early stage, hyper-growth start-up with the opportunity to grow and prosper   &nbsp;</li> <li data-leveltext="" data-font="Symbol" data-listid="28" data-list-defn-props="{&quot;134225954&quot;:true,&quot;134225961&quot;:false,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" data-aria-posinset="6" data-aria-level="1">Work on the latest and coolest technologies – everything is home-grown and built ground-up  &nbsp;</li> <li data-leveltext="" data-font="Symbol" data-listid="28" data-list-defn-props="{&quot;134225954&quot;:true,&quot;134225961&quot;:false,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" data-aria-posinset="7" data-aria-level="1">A dynamic work environment with a strong sense of community and collaboration  &nbsp;</li> <li data-leveltext="" data-font="Symbol" data-listid="28" data-list-defn-props="{&quot;134225954&quot;:true,&quot;134225961&quot;:false,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" data-aria-posinset="8" data-aria-level="1">The open and transparent culture that encourages innovation, rewards performance and discourages hierarchy  &nbsp;</li> <li data-leveltext="" data-font="Symbol" data-listid="28" data-list-defn-props="{&quot;134225954&quot;:true,&quot;134225961&quot;:false,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" data-aria-posinset="9" data-aria-level="1">Exciting opportunities for career growth and development  &nbsp;</li> </ul> Current Tekion Employees – Please apply via Greenhouse Internal Job Board</div><div>Tekion is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, victim of violence or having a family member who is a victim of violence, the intersectionality of two or more protected categories, or other applicable legally protected characteristics.&nbsp; For more information on our privacy practices, please refer to our Applicant Privacy Notice <a style="font-size: 14px;" href="https://tekion.com/legal/privacy/applicant-and-candidate-privacy-notice">here</a>.</div></div>

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