We are seeking an ASO Specialist to lead the development of store assets, manage ASO strategies, and analyze performance across platforms. This role offers the opportunity to directly impact game discoverability and develop expertise in a fast-paced, data-driven environment. Responsibilities include overseeing ASO artists, developing and implementing tailored ASO strategies for game projects, analyzing performance metrics, coordinating tasks across internal and external teams, conducting market and competitor analysis, managing the graphical ASO asset testing pipeline, handling textual ASO including keyword research, and working with Apple Search Ads.
Good To Have:- Strong visual sense and artistic awareness
- Basic graphic design skills
- Solid understanding of mobile gaming market
- Experience with games from various genres
- Knowledge of ASO/SEO principles for App Stores
- Strong written English skills
- Copywriting experience
Must Have:- Oversee ASO artists and provide feedback on store assets
- Develop and implement ASO strategies for game projects
- Analyze performance metrics to adjust ASO strategies
- Coordinate tasks across internal and external teams
- Conduct market and competitor analysis for ASO
- Manage testing pipeline for graphical ASO assets
- Handle textual ASO and keyword research
- Work with Apple Search Ads for campaign optimization
Perks:- Competitive salary
- Supportive and friendly work environment
- Paid vacation, sick leave, and sick days
- Opportunities for professional growth and corporate training
- Fully remote work
