Creative Strategist

2 Months ago • 3-5 Years

Job Summary

Job Description

The Creative Strategist will be responsible for developing and refining sonic branding strategies based on market research and brand analysis. They will translate brand attributes and values into creative direction, creating sonic brand guidelines for consistent application across touchpoints. This role involves shaping the conceptual framework of sonic identities, validating concepts through testing, and presenting recommendations to clients. The strategist will work closely with the Creative and research teams to ensure alignment with business and brand objectives. They will also be involved in ensuring the creation of Super-Sonic Experiences for audio branding clients. The role is a mix of strategic thinking and emotionally engaging creation.
Must have:
  • 3-5 years in brand strategy or creative strategy
  • Strong strategic thinking and ability to translate insights into creative direction
  • Experience with consumer research methodologies and data interpretation
  • High proficiency in presentation tools
  • Problem solver
  • Can do attitude
  • Ability to work in a pressurized environment
Good to have:
  • Experience in sonic branding, music branding, or audio-focused projects is a plus

Job Details

About us

Every brand has a sound; however, many organizations experience a disconnect between their auditory expression and core brand values. Random sonic branding leads to disconnected customers and wasted media budgets. At amp sound branding, we live and breathe sonic, creating custom Sonic DNA® with insights-driven data-backed analytics to enable exceptional audio experiences.

amp teams connect musical talents, sound engineers, research scientists, tech gurus, and brand strategists across various projects and platforms. From consulting and sound brand communications to customer experiences and sonic products, every “amployee” contributes to the production of Super-Sonic Experiences for our audio branding clients.

We enjoy our mix of nerdy insights and emotionally engaging creations. amp creates audio and sound strategies, which are used for a wide range of audible touchpoints, including sonic logos, social audio, and campaigns. Super Sonic is about trust building with our clients so they can build trust with their customers.

 

Key Responsibilities:

  • Develop and refine sonic branding strategies based on market research, competitive analysis, and brand analysis.
  • Develop and articulate strategic frameworks for sonic identities, ensuring alignment with business and brand objectives.
  • Translate brand attributes and values into actionable creative direction.
  • Create detailed sonic brand guidelines that define sound principles (together with Creative Team), usage, and consistency across touchpoints.
  • Shape the conceptual framework of sonic identities, ensuring consistency across brand touchpoints.
  • Validate sonic branding concepts in collaboration with client management, Creative and research teams through testing and data-driven insights.
  • Present strategic recommendations and rationales to clients in a compelling and persuasive manner.

 

Skills:

  • Approx. 3-5 years in brand strategy, creative strategy, or related fields
  • Experience in sonic branding, music branding, or audio-focused projects is a plus
  • Strong strategic thinking and ability to translate insights into creative direction
  • Experience with consumer research methodologies, data interpretation, and brand positioning
  • High proficiency in PowerPoint, Keynote, and other presentation tools
  • Problem solver
  • Can do attitude
  • Ability to work in a pressurized environment

 

#LI-DNI #LI-DNP

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About The Company

We are Landor.​

World-leading brand experts.​

Consulting. Design. Experience.​

Connecting business strategy to brand.​

Bringing every facet of brand to life.​

Creating brand-led experiences for talent & customers.​


United in our drive to make a positive difference.​

Proudly part of WPP.​

We build brands, designed to transform.​


The Landor Group also includes leaders in sonic branding amp, workspace & architectural design experts BDG and award-winning motion specialists ManvsMachine.​

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