1. Responsible for the creative content of overseas game user acquisition advertisements, including but not limited to copywriting, script design, and storyboard design, ensuring the quality and effectiveness of advertising creatives.
2. Responsible for following up on the entire advertising creative production process, including but not limited to writing requirement documents, providing effective feedback, and controlling the quality of final deliverables, ensuring that creatives are completed on time and with quality, and being responsible for the final results of the advertisement.
3. Pay attention to emerging industry trends, competitor dynamics, and user preferences, and combine them with product features to update and iterate creative ideas and output strategies.
1. Bachelor's degree or above, with solid design skills and excellent aesthetic standards. Majors in art, advertising, creative, etc. are preferred.
2. 2 years or more of relevant work experience, with an advertising communication mindset. The ability to create new advertising creative frameworks is preferred, and experience with gameplay-style advertising is preferred.
3. Excellent expression skills and a desire to learn, with the ability to collaborate across departments and communicate effectively with suppliers.
4. SLG/RPG game enthusiast, played over 100+ Steam games, familiar with Lilith product-related content.
5. Familiar with the digital communication environment and understand popular trends.
6. Familiarity with various production software (Premiere Pro, After Effects, Photoshop, UE, MAYA, etc.) is a plus, and experience in live-action shooting is a plus.