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Director, Strategic Accounts

United States (On-site)

Director, Strategic Accounts

2 Months ago • 5 Years + • Business Development • Undisclosed

About the job

7 skills required for this role

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budget-management

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lead-generation

cold-calling

networking

account-management

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Job Description

Description

Position at WebMD

WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

EngagedMedia provides pharmaceutical manufacturers with a complete suite of solutions for capturing, engaging with, and supporting their patients throughout their unique therapeutic journey. Our comprehensive expertise and breadth of capabilities create seamless, personalized health experiences that anticipate individual needs, empower action, and optimize outcomes. The result is enhanced brand reputation, deeper loyalty.

Job Summary:

We are looking for a dynamic Director of Strategic Accounts to lead the charge in selling patient engagement and support solutions to pharmaceutical manufacturers, both directly and through agency partnerships. This role requires a deep understanding of the sales process, from lead generation to relationship building and revenue growth.

The ideal candidate will be a fast learner with strong negotiation skills and the ability to present our marketing solutions in a compelling and impactful way. A well-established network within the pharmaceutical and agency sectors is essential. Additionally, this individual will be comfortable leading by example, working closely with both business and senior leadership to drive results.

If you're passionate about selling innovative marketing solutions to the pharmaceutical industry and thrive in a fast-paced environment, we’d love to hear from you!

Responsibilities:

Prospect and Identify Opportunities: Identify and target potential customers through proactive research and lead generation techniques. Develop a deep understanding of the target market and create a robust pipeline of potential clients.
Engage and Qualify Leads: Initiate contact with leads through various channels, including cold calling, email outreach, social media, and networking. Qualify leads based on their needs, budget, and purchasing authority.
Build Relationships: Establish and maintain strong relationships with prospects to gain their trust and confidence. Understand their pain points, challenges, and objectives to tailor sales strategies accordingly.
Sales Presentations: Conduct compelling and persuasive presentations and product demonstrations to educate potential clients about our products or services, emphasizing their value and benefits.
Negotiation and Closing: Skillfully negotiate contract terms and pricing to secure profitable deals. Close sales and consistently meet or exceed sales quotas.
Market Insights: Stay up-to-date with industry trends, competitor offerings, and market conditions to adapt sales strategies and maintain a competitive edge.
Reporting and Documentation: Maintain accurate records of all sales activities, including lead generation, communications, and sales outcomes.
Develop the strategies needed to help clients make informed decisions through a consultative sales approach
Utilize Forecasting and business analytical skills to take advantage of opportunities and to expand relationships
Build relationships with agency and brand decision makers alike
Work closely with internal teams to identify key strategies to maximize impact of clients’ campaigns on the WebMD Health Network
Meeting quarterly and annual sales goals and change sales into revenue

Requirements:

Bachelor’s degree or equivalent experience required
5+ years selling to pharmaceutical manufacturers
Experience with within health system marketing and/or pharmaceutical industry strongly desired; equivalent experience in a highly regulated industry may substitute
Relevant patient support and copay experience is preferred
Extensive client deal-making experience and a desire to aggressively “hunt” and develop new business
Excels in an entrepreneurial sales environment with only moderate supervision. Can handle the complexities of managing a territory with support teams.
Knowledge of marketing-related creative process
Ability to multi-task in a fast-paced environment
Ability to be responsible and results driven
Effectively blends the need to be a brand champion, a data expert, and a client consultant in order to maximize territory sales
Excellent written and verbal skills, professional demeanor, strong work ethic, and enjoys working on a team. EngagedMedia provides pharmaceutical manufacturers with a complete suite of solutions for capturing, engaging with, and supporting their patients throughout their unique therapeutic journey. Our comprehensive expertise and breadth of capabilities create seamless, personalized health experiences that anticipate individual needs, empower action, and optimize outcomes. The result is enhanced brand reputation, deeper loyalty.