Impact Growth Enablement Manager, Content & Tools

1 Hour ago • 5 Years +
Marketing

Job Description

This role is for a collaborative and detail-oriented Growth Enablement Content Manager at Autodesk. The manager will design, manage, and evolve content and tools to empower sales, customer success, and go-to-market teams to confidently engage customers on sustainability outcomes, driving new growth opportunities. The position involves GTM enablement, content development, cross-functional collaboration, and internal storytelling to scale sustainable outcomes by Autodesk customers. It translates complex ideas into clear, engaging enablement content and oversees systems for effective resource delivery.
Good To Have:
  • Expertise to develop or contribute to “how-to” technical enablement content like demo videos or workflow guides in partnership with Impact Marketing Enablement, Consulting, Solutions and Tech Sales teams
  • Experience with sustainability topics in AEC, infrastructure, Manufacturing, or Product Design industries
  • Experience with Autodesk products like AEC Collection, Forma, Autodesk Construction Cloud, Fusion, Autodesk Water Solutions, and/or PD&M Collection
  • Familiarity with AI or automation tools for content development, sales processes, enablement delivery, or customer engagement workflows (e.g., Seismic, ChatGPT, Microsoft Copilot, Gong, Matik, etc.)
Must Have:
  • Create and maintain high-impact enablement content and tools (playbooks, conversation guides, competitive matrices, internal training materials, templates, automations) that support sustainability-led customer conversations and opportunities
  • Contribute to core enablement content ecosystem, including platforms like Seismic, Salesforce, Wiki, AutodeskGPT, and Autodesk Learning Central
  • Collaborate with cross-functional stakeholders across Impact, GTM enablement, Sales, Customer Success, Partner Management to develop, disseminate, and integrate relevant resources into GTM processes
  • Translate complex product or technical capabilities into business value focused narratives and enablement materials or tools to improve sales readiness
  • Test, measure, and iterate on content to improve clarity, utility, and engagement, using feedback loops and data to guide continuous improvement
  • Explore and pilot the use of AI and automation tools to accelerate content creation, personalize enablement resources, and coach/support opportunity development and customer engagement journeys at scale
  • Support internal communications and rollout plans to increase awareness and usage of enablement resources across regions and roles
  • Contribute to insight reporting by collaborating with customer insights and competitive intelligence teams to ensure sustainability-related trends are documented and reflected in GTM enablement materials
  • 5+ years of experience in GTM enablement, content strategy and development, or product/technical sales or marketing, business development, or similar
  • Excellent writing and editing skills; able to craft content that’s clear, compelling, and audience-appropriate
  • Proven ability to translate technical concepts into clear, action-oriented materials for diverse audiences and market segments
  • Experience managing content hubs, intranets, or enablement platforms (e.g., CMS, LMS, SharePoint, Seismic, Wiki, etc.)
  • Demonstrated expertise in PowerPoint, Word, Excel, and/or content development tools (e.g., Adobe Creative Suite, Canva, or similar)
  • Strong project management and stakeholder alignment skills; comfort navigating matrixed organizations and prioritizing in a fast-moving environment
Perks:
  • Annual cash bonuses
  • Stock grants
  • Comprehensive benefits package

Add these skills to join the top 1% applicants for this job

cross-functional
excel
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salesforce
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autodesk

Position Overview

Do you get energized by turning complex ideas into clear, actionable content? Are you passionate about helping customer-facing teams confidently engage on new, innovative or technical concepts? If so, this role could be for you.

We’re looking for a collaborative and detail-oriented Growth Enablement Content Manager to design, manage, and evolve content and tools that empower Autodesk’s sales, customer success, and go-to-market teams to confidently engage customers on sustainability outcomes to drive new growth opportunities. This role combines GTM enablement, content development, cross-functional collaboration, and internal storytelling to empower and scale sustainable outcomes by Autodesk customers.

This role sits within the Impact Growth Enablement & Customer Engagement team, which includes empowering field teams with the knowledge, tools, and narratives needed to unlock customer value and drive sustainable outcomes. You’ll translate complex ideas into clear, engaging enablement content and oversee the systems, channels, and collaboration models that ensure those resources land effectively.

You’ll work closely with stakeholders across the Impact team as well as Sales, Customer Success, GTM Enablement, and Product – serving as a connective tissue between what we sell, what customers need, and how we equip teams to drive opportunities to closed/won and adoption. You’ll also help integrate sustainability messaging into existing sales plays, customer success plans, GTM processes, and customer conversations, making sustainability a core part of how we drive value.

This role reports directly to Director, Impact Growth Enablement & Customer Engagement

Responsibilities

  • Create and maintain high-impact enablement content and tools, such as playbooks, conversation guides, competitive matrices, internal training materials, templates and automations that support sustainability-led customer conversations and opportunities
  • Contribute to core enablement content ecosystem, including platforms like Seismic, Salesforce, and connecting to our knowledge management bases on Wiki, AutodeskGPT, and Autodesk learning central
  • Collaborate with cross-functional stakeholders across Impact, GTM enablement, Sales, Customer Success, Partner Management to develop, disseminate and integrate relevant resources into GTM processes
  • Translate complex product or technical capabilities into business value focused narratives and enablement materials or tools to improve sales readiness
  • Test, measure, and iterate on content to improve clarity, utility, and engagement –using feedback loops and data to guide continuous improvement
  • Explore and pilot the use of AI and automation tools to accelerate content creation, personalize enablement resources, and coach / support opportunity development and customer engagement journeys at scale
  • Support internal communications and rollout plans to increase awareness and usage of enablement resources across regions and roles
  • Contribute to insight reporting by collaborating with customer insights and competitive intelligence teams to ensure sustainability-related trends are documented and reflected in GTM enablement materials
  • Bonus: you have the expertise to develop or contribute to “how-to” technical enablement content like demo videos or workflow guides in partnership with Impact Marketing Enablement, Consulting, Solutions and Tech Sales teams to strengthen Autodesk’s sustainability content at a deeper technical level

Minimum Qualifications

  • 5+ years of experience in GTM enablement, content strategy and development, or product/technical sales or marketing, business development, or similar
  • Excellent writing and editing skills; able to craft content that’s clear, compelling, and audience-appropriate
  • Proven ability to translate technical concepts into clear, action-oriented materials for diverse audiences and market segments
  • Experience managing content hubs, intranets, or enablement platforms (e.g., CMS, LMS, SharePoint, Seismic, Wiki, etc.)
  • Demonstrated expertise in PowerPoint, Word, Excel, and/or content development tools (e.g., Adobe Creative Suite, Canva, or similar); comfortable owning the end-to-end process from content writing to visual design and final delivery. Video a plus.
  • Strong project management and stakeholder alignment skills; comfort navigating matrixed organizations and prioritizing in a fast-moving environment
  • Familiarity with architecture, engineering, construction, infrastructure and/or design and manufacturing industries favored
  • Bonus: Experience with sustainability topics in AEC, infrastructure, Manufacturing, or Product Design industries and/or Autodesk products like AEC Collection, Forma, Autodesk Construction Cloud, Fusion, Autodesk Water Solutions, and/or PD&M Collection
  • Bonus: Familiarity with AI or automation tools for content development, sales processes, enablement delivery, or customer engagement workflows (e.g., Seismic, ChatGPT, Microsoft Copilot, Gong, Matik, etc.)

The Ideal Candidate

  • Field teams feel confident and equipped to engage in sustainability conversations with customers leveraging assets you’ve created
  • Enablement content and tools are easy to find, up-to-date, and actively used across regions and roles
  • You bring structure to disparate needs and ideas -- simplifying complexity, amplifying clarity, and building scalable systems for content delivery and measurement
  • You’re a go-to partner for internal stakeholders and a trusted bridge between technical depth and customer value

Learn More

About Autodesk

Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.

We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.

When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!

Salary transparency

Salary is one part of Autodesk’s competitive compensation package. For U.S.-based roles, we expect a starting base salary between $111,400 and $180,290. Offers are based on the candidate’s experience and geographic location, and may exceed this range. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.

Equal Employment Opportunity

At Autodesk, we're building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world. Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic. We also consider for employment all qualified applicants regardless of criminal histories, consistent with applicable law.

Diversity & Belonging

We take pride in cultivating a culture of belonging where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belonging

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