Online Acquisition Marketing Assistant
Job Summary
Job Description
As an Online Acquisition Apprentice, you will support the team in accelerating user growth across a global portfolio of dating apps, including brands like Plenty of Fish and OkCupid. You will work closely with the creative team and media partners to develop and optimize acquisition strategies, execute campaign planning and performance analysis, and gain hands-on experience in a dynamic, data-driven marketing environment. This role offers a unique opportunity to learn how digital marketing drives business impact at scale. The role involves implementing and optimizing online acquisition campaigns worldwide, analyzing campaign data, providing creative feedback, and launching new media partners.
Must have:
- Seeking an apprenticeship as part of a Master’s program.
- Hands-on experience with Meta Ads or Google Ads platforms.
- Curious, proactive, rigorous, and open-minded.
- Comfortable working with Excel or Google Sheets.
- Enjoys collaborating with creative, tracking, and media partner teams.
- Fluent in English, both written and spoken.
Perks:
- Work on products that impact millions, collaborating with global and diverse teams.
- Benefit from a healthy work-life balance in a flexible and welcoming environment.
- Enjoy a modern Paris office with a rooftop, close to transport and amenities.
- Access Edenred lunch vouchers, a discounted ClassPass subscription, premium healthcare with WTW, and our Worklife sustainable mobility package.
- Grow through e-learning, conferences, and knowledge-sharing sessions.
- Thrive in a dynamic, agile tech environment with evolving microservices and a culture of knowledge sharing and autonomy.
- Participate in hackathons and drive innovative projects.
- Join regular social events like breakfasts, lunches, and apéros.
- Use our products for free.
5 skills required
Job Details
At Meetic, a Match Group company, we have been pioneering online dating for over 20 years, leveraging our legacy to reinvent how people meet, connect, and build meaningful relationships across Europe and beyond.
As part of Match Group, we manage a diverse portfolio of brands, from iconic names like Meetic, Match, Lexa, and LoveScout to tailored experiences for singles over 50, OurTime, DisonsDemain, Zweizam, and single parents, Even and Stir.
Our teams design, build, and scale platforms across 20+ countries and 18 languages, ensuring every single finds the right match for their lifestyle and lifestages. We also drive growth for other Match Group brands like The League, OkCupid, Archer, Salams, and Plenty Of Fish, expanding our impact worldwide.
Role overview :
As an Online Acquisition Apprentice, you’ll support the team in accelerating user growth across our global portfolio of dating apps, including brands like Plenty of Fish and OkCupid. Working closely with both the creative team and media partners, you’ll help develop and optimize acquisition strategies, execute campaign planning and performance analysis, and gain hands-on experience in a dynamic, data-driven marketing environment. This role offers a unique opportunity to learn how digital marketing drives business impact at scale.
When it comes to dating, the connection starts online, but the real magic happens once you meet in real life (IRL). We think the same is true for creating the best platforms, so we work together IRL 3 days / week in our office, 53 rue de Chateaudun, 75009 Paris.
How you’ll make an impact :
- Implement and optimize our online acquisition campaigns worldwide.
- Analyse campaign data, synthesize results and identify actionable opportunities and best practices to improve our on-going campaigns (Google, Meta, Affiliate partners, Tiktok….).
- Share creative feedback and reports to improve ad performance.
- Spot and launch new media partners to expand reach.
We could be a match if :
- You are seeking an apprenticeship opportunity as part of a Master’s program.
- You have hands-on experience with Meta Ads or Google Ads platforms.
- You’re curious, proactive, rigorous, and open-minded.
- You’re comfortable working with Excel or Google Sheets.
- You enjoy collaborating with creative, tracking, and media partner teams.
- You are fluent in English, both written and spoken.
What’s the team like?
- You’ll report to a Senior online marketing manager and join a collaborative, data-driven team.
- You will work closely with the rest of the acquisition team and the creative teams.
Interview Process :
- A first 30-45 min Zoom conversation with Fatima-Ezzahra ABIDI (Junior Talent Acquisition Specialist).
- A 60 onsite meeting with Florent MAUCOURT (Senior Online Marketing Manager) including a 30 min case study.
- A 30 min onsite or Zoom interview with Bastien (Director Online Marketing) and Céline (People Coordinator).
Why Match Group?
- Work on products that impact millions, collaborating with global and diverse teams, shaping relationships and connections worldwide.
- Benefit from a healthy work-life balance in a flexible and welcoming environment.
- Enjoy a modern Paris office with a rooftop, close to transport and amenities.
- Access Edenred lunch vouchers, a discounted ClassPass subscription, premium healthcare with WTW, and our Worklife sustainable mobility package.
- Grow through e-learning, conferences, and knowledge-sharing sessions.
- Thrive in a dynamic, agile tech environment with evolving microservices and a culture of knowledge sharing and autonomy.
- Participate in hackathons and drive innovative projects.
- Join regular social events like breakfasts, lunches, and apéros.
- Use our products for free.
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