Performance Marketing Manager

2 Months ago • 3-5 Years • Marketing

Job Summary

Job Description

The Performance Marketing Manager will be responsible for launching, optimizing, and reporting on digital marketing campaigns to achieve aggressive growth goals. This role involves managing execution at a tactical level, asking strategic questions, and embracing ambiguity. The responsibilities include managing paid strategies across platforms, understanding and monitoring digital marketing campaigns, owning a portion of the Performance Marketing portfolio, identifying new testing opportunities, collaborating with the creative team, and managing agency relationships. The ideal candidate should be detail-oriented, comfortable with data analysis, and able to manage multiple deadlines effectively.
Must have:
  • 3-5 years of performance marketing experience.
  • Experience managing at least one paid channel.
  • Proven success in marketing campaign planning and optimization.
  • Strong analytical mindset and data manipulation skills.
  • Experience with testing creative, audiences, or channels.
  • Ability to manage multiple deadlines and prioritize effectively.
  • Experience collaborating with cross-functional teams.
Good to have:
  • Experience with Direct Mail, Podcasts, Reddit, Newsletters.
  • Experience in regulated industries like finance or insurance.
  • Experience with more than one paid channel is a plus

Job Details

The origins of modern performance marketing can be traced back to the 15th century when new printing technologies allowed merchants to advertise their goods and services via posters and pamphlets. Though the world of marketing has changed immeasurably since then the core tenant is the same–get the right message in front of the right people. We’re looking for the right person to join our Performance Marketing team and do exactly that.

Mercury is revolutionizing banking* for the modern age, building the finance stack that empowers startups and companies of all sizes to thrive. We have significant momentum, and are investing behind that to reach new audiences, test new channels, and acquire new customers. These ambitions are exactly why we are looking to strengthen our team by adding a Performance Marketing Manager.

This role will support the team by launching, optimizing, and reporting on the digital marketing campaigns that help Mercury achieve our aggressive growth goals. Our ideal candidate is thoughtful, strategic, detailed-oriented, and excited to drive interesting work in support of a growing marketing organization. You should be comfortable managing execution at the tactical level and ready to ask bold questions and embrace ambiguity as we build our program. It helps to be a little bit weird (did you read the first paragraph of this job description?).

 

*Mercury is a financial technology company, not a bank. Banking services provided through Choice Financial Group, Column N.A., and Evolve Bank & Trust; Members FDIC.

 

You will:

  • Work across a variety of platforms and projects
  • Assist with day-to-day management and reporting of paid strategies across platforms
  • Understand, review, QA, launch, and monitor digital marketing campaigns, including:  strategy, bids, creatives, landing pages, audiences, targeting, etc.
  • Own a piece of our Performance Marketing portfolio from end-to-end
  • Surface new opportunities for testing and collaborate within the team to plan, execute, and monitor tests for continuous optimization
  • Partner with creative team to plan testing and source required assets

 

You should have:

  • 3–5 years of experience in performance marketing, with a preference for B2B focus.
  • Hands-on experience managing at least one paid channel, such as Google Ads, Meta Ads, LinkedIn, YouTube, Direct Mail, or Podcasts. 
  • Proven success planning, launching, optimizing, and reporting on marketing campaigns.
  • Experience managing agency relationships or working directly with ad platform representatives.
  • A strong analytical mindset—you’re comfortable reading dashboards, spotting trends, and manipulating data (e.g., using pivot tables or filters in Google Sheets).
  • A track record of running tests or exploratory campaigns to test creative, audiences, or channels.
  • The ability to manage multiple deadlines, prioritize effectively, and drive execution independently.
  • Experience collaborating cross-functionally with teams like creative, data, finance, and compliance.

 

Preferred Qualifications: 

    • Experience with Direct Mail, Podcasts, Reddit, Newsletters, or working in highly regulated industries like finance or insurance.
    • Experience with more than one paid channel is a plus 

 

The total rewards package at Mercury includes base salary, equity (stock options), and benefits.

Our salary and equity ranges are highly competitive within the SaaS and fintech industry and are updated regularly using the most reliable compensation survey data for our industry. New hire offers are made based on a candidate’s experience, expertise, geographic location, and internal pay equity relative to peers.

Our target new hire base salary ranges for this role are the following:

  • US employees in New York City, Los Angeles, Seattle, or the San Francisco Bay Area: $128,600 - $144,600
  • US employees outside of New York City, Los Angeles, Seattle, or the San Francisco Bay Area: $115,700 - $130,100
  • Canadian employees (any location): $121,500 - $136,700

 

Mercury values diversity & belonging and is proud to be an Equal Employment Opportunity employer. All individuals seeking employment at Mercury are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected characteristic. We are committed to providing reasonable accommodations throughout the recruitment process for applicants with disabilities or special needs. If you need assistance, or an accommodation, please let your recruiter know once you are contacted about a role.

 

We use Covey as part of our hiring and / or promotional process for jobs in NYC and certain features may qualify it as an AEDT. As part of the evaluation process we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound on January 22, 2024. Please see the independent bias audit report covering our use of Covey here.

 

#LI-EMS1

 

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