Senior Product Manager, Experimentation Platform

Position Overview

We are seeking a Senior Product Manager to lead the strategy and execution of our Experimentation Platform, with a strong focus on enabling self-service capabilities for marketers. This role is critical to shaping how our marketing teams design, launch, and optimize personalized customer experiences at scale. You will own the product vision, roadmap, and delivery of a platform that empowers teams to test, learn, and drive measurable outcomes.

Responsibilities

• Define vision, strategy and roadmap for the Experimentation Platform, ensuring alignment with business goals and customer experience outcomes
• Build and evolve a self-service platform for marketers, enabling non-technical users to launch, manage, and measure campaigns independently
• Drive experimentation at scale by developing tooling and processes that empower teams to test hypotheses and optimize experiences with speed and rigor
• Partner cross-functionally with design, engineering, data science and marketing to deliver high-impact features that balance usability with technical excellence
• Measure success through adoption, marketer productivity, platform reliability, and business outcomes (conversion lift, engagement, personalization impact)

Minimum Qualifications

• 7+ years of product management experience, with at least 4+ years in platform or growth/experimentation products
• Proven track record of building self-service platforms or tools that empower business users (e.g., marketing automation, analytics, content management)
• Strong understanding of experimentation frameworks, personalization, and A/B testing methodologies
• Hands-on experience with tools such as LaunchDarkly, Adobe Target
• Familiarity with data and analytics platforms, APIs, and martech ecosystems
• Excellent communication and stakeholder management skills, with the ability to influence senior leaders and cross-functional teams
• Strong technical acumen and ability to collaborate closely with engineering and data science

Preferred Qualifications

• Shape the future of how marketing teams experiment, personalize, and deliver experiences
• Work in a fast-paced, highly collaborative environment with opportunities for significant impact
• Lead a product area central to driving growth, customer engagement, and platform innovation