Social Media Specialist

1 Month ago • 1-3 Years • Social Media

Job Summary

Job Description

Kaizen Gaming, powering Betano, is seeking a Social Media Specialist in Ontario. The role involves owning the organic social media presence, creating engaging content, and appearing on camera for short-form videos. Responsibilities include collaborating with marketing teams, spotting trends, managing the online community, and reporting on performance. The ideal candidate has a passion for social media, 1-3 years of experience, strong design and on-camera skills, and a growth mindset. Familiarity with platform-native formats and an interest in sports are a plus.
Must have:
  • Passion for social media and storytelling
  • 1-3 years experience in content creation/social media management
  • Portfolio of social campaigns/content
  • Design skills for visual content
  • On-camera confidence
  • Knowledge of platform-native formats
  • Experience growing/engaging communities
  • Growth mindset
  • Bold and relevant brand voice
Good to have:
  • Interest in sports and live moments
  • Experience in regulated industries (gaming/betting)

Job Details

We are Kaizen Gaming

Kaizen Gaming, the team powering Betano, is one of the biggest GameTech companies in the world, operating in 19 markets. We always aim to leverage cutting-edge technology, providing the best experience to our millions of customers who trust us for their entertainment.

We are a diverse team of more than 2.700 Kaizeners, from 40+ nationalities spreading across 3 continents. 

Our #oneteam is proud to be among the Best Workplaces in Europe and certified Great Place to Work across our offices. Here, there’ll be no average day for you. Ready to Press Play on Potential?

Let's start with the role

We’re looking for a Social Media Specialist based in Ontario who truly lives and breathes content, understands what it takes to build a community, and knows how to spark meaningful conversations. You’re not just “on social”—you’re in it. You spot trends before they go viral, you know what gets people talking, and you’re eager to build something big.

We need someone who blends creativity, design skills, and engagement instinct with a growth mindset and a hunger to prove themselves in one of the most competitive markets in the world.

You should also be comfortable in front of the camera—whether you're hosting stories, shooting TikToks, or representing Betano on live or recorded video content. You’ll be one of the public faces of the brand in Ontario, so confidence, charisma, and authenticity are essential.

As a Social Media Specialist you will:

  • Own Betano’s organic social media presence in Ontario—from daily content creation to working with our Content Manager on long-term strategy.
  • Design, write, and post content that genuinely engages our audience.
  • Regularly appear on camera for short-form content, stories, explainers, and branded video posts.
  • Collaborate with marketing, content, and CRM teams to align campaigns and messaging.
  • Spot trends early, create reactive content, and ride the cultural wave.
  • Engage directly with our community, acting as Betano’s online voice in Ontario.
  • Coordinate with external creative and media agencies when needed—while staying hands-on yourself.
  • Report on what’s working, and adapt fast when it’s not.
  • Safeguard  our tone, voice, and vibe—making sure Betano stays bold and relevant.

What you’ll bring

  • A deep passion for social media, digital culture, and storytelling.
  • 1–3 years of experience in content creation, social media management, or community-building.
  • A portfolio or examples of social campaigns or content you’ve created (even if freelance or personal projects).
  • Design skills – you can create compelling static or short-form visual content.
  • On-camera confidence – you’re comfortable being the face and voice of Betano content, with a presence that feels both professional and relatable.
  • A good grasp of platform-native formats (Reels, TikToks, Threads, Twitter/X, Stories, etc.).
  • A track record of organically growing or engaging communities.
  • A growth mindset – you actively seek feedback, iterate fast, and want to keep learning.
  • Interest in sports and live moments (ideal but not mandatory).
  • Bonus if you’ve worked in regulated industries like gaming or betting.

Similar Jobs

vizrt - Junior HR Partner

vizrt

Vomp, Tyrol, Austria (On-Site)
3 Months ago
Calix - AI Solutions Strategist – Strategic Accounts

Calix

United States (Remote)
1 Year ago
Atopia - Intern - Founder's Associate

Atopia

Munich, Bavaria, Germany (Hybrid)
3 Months ago
Windranger - Product Design Lead

Windranger

Singapore, Singapore (Remote)
4 Months ago
turtle rock studios - Senior Mission Designer

turtle rock studios

Irvine, California, United States (Remote)
3 Weeks ago
Ropstam Game Studio - Social Media Intern

Ropstam Game Studio

Islamabad, Islamabad Capital Territory, Pakistan (On-Site)
2 Months ago
Zuru - Social Media Manager

Zuru

Sydney, New South Wales, Australia (On-Site)
1 Month ago
USE Insider - Content Creator - Employer Branding Sr. Specialist

USE Insider

Istanbul, İstanbul, Türkiye (Hybrid)
9 Months ago
The Globel Talent Co - Social Media Content Creator - Video Content

The Globel Talent Co

South Africa (Remote)
4 Months ago
binance - Social Media & Community Manager, ANZ

binance

Melbourne, Victoria, Australia (On-Site)
2 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Hasbro - Part-Time Retail Merchandiser

Hasbro

Longueuil, Quebec, Canada (On-Site)
1 Month ago
Patreon - Executive Creative Director

Patreon

New York, New York, United States (Hybrid)
4 Months ago
Eneba Games - PR Growth Partner

Eneba Games

(Remote)
1 Week ago
Scopely - Senior Motion Graphics Designer

Scopely

Bengaluru, Karnataka, India (Hybrid)
8 Months ago
Moon Colony - Mooncolony: Open Art (Speculative)

Moon Colony

Cambridge, England, United Kingdom (Remote)
6 Days ago
Playground Games - Senior Gameplay Animator

Playground Games

Royal Leamington Spa, England, United Kingdom (Hybrid)
8 Months ago
Techland - Junior Lighting Artist

Techland

Wrocław, Lower Silesian Voivodeship, Poland (On-Site)
2 Months ago
Meow Wolf - Project Controls Manager

Meow Wolf

Santa Fe, New Mexico, United States (Hybrid)
1 Week ago
Electronic Arts - Corporate Communications Manager

Electronic Arts

Redwood City, California, United States (Hybrid)
1 Month ago
Quantic Dream - Cinematic Director (F/M/NB)

Quantic Dream

Paris, Île-de-France, France (On-Site)
9 Months ago

Get notifed when new similar jobs are uploaded

Jobs in Toronto, Ontario, Canada

Weta Fx - Layout Environment TD

Weta Fx

Vancouver, British Columbia, Canada (On-Site)
2 Months ago
Ubisoft - Technical Lead

Ubisoft

Montreal, Quebec, Canada (Hybrid)
1 Month ago
Mistplay - Senior Social Media Manager

Mistplay

Toronto, Ontario, Canada (Hybrid)
1 Month ago
Autodesk - Principal Software Developer

Autodesk

Ontario, Canada (Remote)
1 Year ago
Diligent Corporation - Customer Success Manager II

Diligent Corporation

Vancouver, British Columbia, Canada (Hybrid)
4 Days ago
Epic Games - Art Director

Epic Games

Montreal, Quebec, Canada (On-Site)
3 Months ago
Epic Games - Senior AI Gameplay Programmer, UEFN

Epic Games

Montreal, Quebec, Canada (On-Site)
3 Months ago
Unity - Staff Data Scientist

Unity

Montreal, Quebec, Canada (On-Site)
2 Months ago
emerald city games - ANIMATOR

emerald city games

Burnaby, British Columbia, Canada (On-Site)
2 Months ago
TransUnion - Sr. Application Developer

TransUnion

Burlington, Ontario, Canada (Hybrid)
2 Months ago

Get notifed when new similar jobs are uploaded

Social Media Jobs

TAG - Content Creator

TAG

New York, United States (Hybrid)
1 Month ago
IGG - Social Media Specialist

IGG

Singapore (On-Site)
3 Months ago
Inwave - Music Content Creator

Inwave

(On-Site)
3 Months ago
Hudl - Social Media Intern

Hudl

Lincoln, Nebraska, United States (On-Site)
3 Days ago
WebFX - Jr. Paid Social Media Marketing Specialist

WebFX

Harrisburg, Pennsylvania, United States (On-Site)
9 Months ago
We are social - Content Creator

We are social

Amsterdam, North Holland, Netherlands (Hybrid)
1 Week ago
Moon Active - Social Media Specialist

Moon Active

Tel Aviv-Yafo, Tel Aviv District, Israel (Hybrid)
6 Days ago
LMArena - Social Media Manager

LMArena

California, United States (Hybrid)
2 Months ago
Rudra Research and Analytics - Social Media Manager

Rudra Research and Analytics

Pune, Maharashtra, India (On-Site)
11 Months ago
Tide - Paid Social Media Marketing Manager

Tide

Romania (Remote)
3 Weeks ago

Get notifed when new similar jobs are uploaded

About The Company

Kaizen Gaming is one of the biggest and fastest growing GameTech companies in the world. With a focus on Technology and People we aim to continually improve our products and services to provide the best and most trusted online gaming experience to our customers around the world. 


We operate two brands in 13 countries: Betano (Portugal, Romania, Germany, Brazil, Bulgaria, Czech Republic, Chile, Peru, Ecuador, Canada-Ontario, Nigeria) and Stoiximan (Greece, Cyprus), and employ more than 2,200 people across three continents. Obsessed with our customers, we use technology and data to constantly push the boundaries of online gaming entertainment. 


Why work with us


💻Tech the Ride | Our Adventure

We have made it our quest to shape and influence the GameTech industry globally. We Kaizeners move fast and make things happen: we imagine, develop and build with no

limitations. Working here means getting the freedom to explore as you help us create the technology that powers entertainment.


😎Pick #oneteam | Our Culture

We each have a role to play in building a company culture we can all trust. We Kaizeners are open, direct and respectful; we support each other to reach our goals as

#oneteam. Working here means facing challenges that inspire the team to be on its A-game to get the job done.


☝ Level up | Our Growth

We know our hard work will take us places. We Kaizeners get plenty of opportunities to supercharge our potential as the company grows, overcoming challenges with the support of our colleagues. Working here means continually finding new boundaries to push and new career horizons to reach.


Press Play on Potential!

Join our #oneteam

Ghana (On-Site)

Athens, Greece (Hybrid)

Athens, Greece (Hybrid)

Thessaloniki, Greece (Hybrid)

Lima, Callao Region, Peru (On-Site)

Lisbon, Lisbon, Portugal (Hybrid)

Sofia, Sofia City Province, Bulgaria (Hybrid)

Buenos Aires, Buenos Aires, Argentina (Hybrid)

Sofia, Sofia City Province, Bulgaria (Hybrid)

Lisbon, Lisbon, Portugal (On-Site)

View All Jobs

Get notified when new jobs are added by kaizen gaming

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug