The Crown Is Yours
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As a VIP Team Lead, you will oversee a team of VIP Sales Associates who cultivate relationships with DraftKings’ most highly engaged Players. This role will focus on reactivation, loyalty, and account management. You’ll be responsible for the day-to-day execution of DraftKings’ industry-leading VIP engagement strategies, understanding the actual needs of our players to foster long-term loyalty to DraftKings. As a Team Lead, you will play a vital role in the growth and development of our VIP userbase and team development.
What you’ll do as a VIP Team Lead
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- Lead and develop a team of VIP Sales Associates, providing coaching, feedback, and ongoing training to elevate performance.
- Own key VIP sales and engagement metrics, driving customer loyalty, market share, and net revenue growth.
- Oversee multiple touchpoints in the VIP lifecycle, including reactivation, account management, and loyalty initiatives.
- Partner with Analytics to track and optimize reinvestment programs, comps, and rewards to ensure player value and satisfaction.
- Collaborate with VIP leadership on the design and rollout of sales training programs and strategic initiatives.
- Manage escalations, working across internal teams to deliver timely resolutions and exceptional service.
- Host regular team meetings and one-on-ones, ensuring alignment, accountability, and professional growth within your team.
What you’ll bring
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- A Bachelor's Degree in Business, Marketing or related field with at least 5+ years of related experience in the gaming, hospitality, sales, or marketing industry
- Minimum of 3+ years of experience managing a sales or account management team.
- A deep passion for delivering unforgettable customer experiences and building long-term player relationships.
- Proven leadership skills with the ability to inspire, coach, and grow high-performing teams.
- A track record of implementing strategies that drive revenue growth, improve efficiency, and manage costs.
- Excellent communication, organizational, and problem-solving skills with the ability to prioritize in a fast-paced environment.
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