1. Formulate and regularly optimize rules for points acquisition/usage, balancing incentive effects with cost control, and ensuring synergy with the employee welfare system;
2. Based on market trends, user profiles, and preferences, accurately select products, strictly control product quality, price, and inventory to enhance the attractiveness of the mall;
3. Collaborate with the procurement department to develop high-quality product suppliers and promotion channels, maintain external cooperative relationships, and optimize the procurement process;
4. Plan mall marketing activities, coordinate resources for implementation, evaluate activity effectiveness, and enhance employee recognition;
5. Provide efficient pre-sales and after-sales service, collect user feedback, optimize service processes, and improve employee welfare experience;
6. Monitor core data such as mall traffic, conversion rate, and points consumption, output analysis reports, and optimize welfare system and operation strategies;
7. Sort out points platform requirements (e.g., rule optimization, product listing process improvement) and promote system iteration.
1. Bachelor's degree or above, preferably in E-commerce, Marketing, or Game-related majors;
2. 3-5 years of experience in points mall/e-commerce/game operations, familiar with points system construction and operation logic;
3. Familiar with employee welfare processes, skilled in product selection and channel docking, with successful cases of planning and operating activities preferred;
4. Proficient in using data analysis tools to drive operational decisions;
5. Possess good communication, coordination, and learning abilities, strong sense of responsibility and resilience, and focus on problem-solving;
6. Familiar with Papergames IP (background stories, character settings, art style, etc.).