Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation

Publicis Groupe

Manager, Audiences

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The Manager, Audiences at Publicis Collective will integrate audience data into media strategies for clients, working with internal teams across strategy, investment, analytics, and ad tech. This role involves translating client goals into actionable data solutions, optimizing media planning and execution using tools like DMPs, CDPs, and Publicis data platforms across various channels. Responsibilities include guiding clients in launching and managing DSPs and other data tools, designing targeting strategies, building vendor relationships, and providing thought leadership on AdTech/MarTech trends. The manager will also oversee documentation, present data strategy recommendations, and lead innovative solutions to meet client needs.

Account Executive

<h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Overview</h2>The Manager, Audiences will work closely with internal teams across strategy, investment, analytics, and ad tech to integrate audience data into media strategies for our client. This role is pivotal in translating client goals into actionable data solutions, ensuring the effective use of data and technology to drive media and audience strategies.The Manager will guide teams in demonstrating audience data tools, such as DMPs, CDPs, and other Publicis data platforms, to optimize media planning and execution across multiple channels, including digital, video, social, mobile, and offline media. This position is responsible for building strong relationships with clients and data/technology vendors, staying ahead of industry trends, and providing thought leadership to drive smarter, data-driven media strategies. The Manager will oversee the creation of documentation, including timelines, POVs, and audience profiles, and will lead innovative solutions to meet client needs and address emerging challenges.<h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Responsibilities</h2><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Guide clients in launching and managing DSPs, Attribution, CDPs, Epsilon People Cloud and other Publicis data tools and audience-based technologies across multiple channels, including display, video, social, mobile, and offline media.</li><li class="leading-relaxed">Designing Audience Targeting & Segmentation Strategies, and producing Audience Planning and/or</li><li class="leading-relaxed">Measurement deliverables.</li><li class="leading-relaxed">Drive the use of audience data to inform media strategies aligned with client objectives.</li><li class="leading-relaxed">Build and maintain relationships with data/technology vendors, internal agency teams, and clients.</li><li class="leading-relaxed">Stay informed about current AdTech/MarTech ecosystem trends to provide thought leadership.</li><li class="leading-relaxed">Author, review, and oversee media-related documentation such as timelines, POVs, RFPs, audience profiles, and client memos.</li><li class="leading-relaxed">Integrate audience data into the media planning process for smarter, data-driven planning.</li><li class="leading-relaxed">Present data strategy recommendations and performance reports to clients, incorporating insights from Publicis tools, client data, and syndicated audience resources.</li><li class="leading-relaxed">Define and track audience groups, coordinate data sharing with partners, and compile performance reports.</li><li class="leading-relaxed">Lead innovative solutions to meet client needs and address emerging challenges.</li></ul><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Qualifications</h2><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">3+ years of experience in digital media, including consulting (strategy/operations), advanced analytics, marketing technology, or digital strategy/buying.</li><li class="leading-relaxed">Strong knowledge of digital platforms and tools: DSPs, DMPs, third-party audience data, cross-screen OLV, and data analytics.</li><li class="leading-relaxed">Experience with Boolean Logic, and SQL or Python programming languages would be a plus, but is not required.</li><li class="leading-relaxed">Experience demonstrating audience data for strategic investment and communication decisions.</li><li class="leading-relaxed">Strong attention to detail, prioritization skills, and a proven ability to operate in high-pressure environments.</li><li class="leading-relaxed">Excellent written and verbal communication skills.</li><li class="leading-relaxed">Proficiency in Microsoft Office Suite, especially Excel and PowerPoint.</li></ul><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Additional information</h2>Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.If you require accommodation or assistance with the application or onboarding process specifically, please contact <a href="mailto:USMSTACompliance@publicis.com" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">USMSTACompliance@publicis.com</a>.All your information will be kept confidential according to EEO guidelines.#LI-KS3

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Belka Games, a top-grossing mobile game developer, is seeking a Game Producer for a new midcore project. The role involves developing product strategy, managing KPIs through metrics, focusing on game economy, combat systems, and LiveOps, and ensuring feature quality and player engagement. The ideal candidate will have 3+ years of experience as a Game Producer with a portfolio of successful projects, strong background in battle systems, deep F2P mobile market knowledge, and data-driven decision-making skills.

Belka Games is a developer of casual mobile games with headquarters in Limassol, Cyprus. Belka Games was founded in 2017 and has offices in Belarus, Cyprus, and Lithuania. The company's portfolio includes titles like Clockmaker, Bermuda Adventures, and Solitaire Cruise, as well as other casual games. Belka Games focuses on developing engaging experiences for players, providing support, and updating their game lineup to ensure a wide range of options for its audience.

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We are Belka Games—a leading mobile game developer ranked among Europe's top-grossing studios, according to data.ai. With over 110 million players worldwide, our titles frequently top the charts in the US and EU.We’re currently looking for a Game Producer to join our new midcore project.<h4 class="text-lg md:text-xl font-semibold mt-6 mb-2 text-gray-800">WHAT YOU'LL BE DOING:</h4><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Develop and implement product strategy with a co-producer</li><li class="leading-relaxed">Grow the project and achieve KPIs through metrics management</li><li class="leading-relaxed">Focus on game economy, combat systems (heroes, balance), and LiveOps</li><li class="leading-relaxed">Drive feature quality and player engagement</li><li class="leading-relaxed">Oversee TORs and documentation</li><li class="leading-relaxed">Track market and genre trends</li></ul><h4 class="text-lg md:text-xl font-semibold mt-6 mb-2 text-gray-800">WHAT WE NEED FROM YOU:</h4><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">3+ years as a Game Producer</li><li class="leading-relaxed">Portfolio of successful projects (ideally combining midcore and casual experience)</li><li class="leading-relaxed">Strong background in battle systems / battlers and balancing</li><li class="leading-relaxed">Deep knowledge of the F2P mobile market and trends</li><li class="leading-relaxed">Ability to make data-driven product decisions</li></ul><h4 class="text-lg md:text-xl font-semibold mt-6 mb-2 text-gray-800">WHAT YOU’LL LIKE ABOUT US:</h4><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Remote/hybrid options: choose official employment in Georgia or work via a B2B contract from select countries</li><li class="leading-relaxed">Professional growth: we offer English lessons with an instructor, pay for trips to professional conferences, and partially reimburse employees for education</li><li class="leading-relaxed">Flexibility: sometimes you just want to try something new. We get it, so we'll support you if you decide you want to switch to a new position, role, or project</li><li class="leading-relaxed">Teamwork: we value the expertise of every member of our team, so we really listen to each other</li><li class="leading-relaxed">Data-driven decision-making: all our product-related decisions are ultimately based on metrics, not subjective feelings</li><li class="leading-relaxed">Plus all the standard stuff: official employment, health insurance, and partial reimbursement for your gym membership</li></ul>The recruitment process will consist of three phases: an interview with our Recruiter, a technical interview, and a final interview.

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