Company description
At Zenith, we are a connected team with purpose. We are driven to create new perspectives through modern media. We believe marketing is a powerful investment that can build and grow brands and increase business profitability. So we unlock opportunities for growth by placing consumer behavior, attitudes, and insights at the heart of everything we do. We pride ourselves on delivering return on investment, imagination, and insight.
Central to this vision is the knowledge that we are only as good as our people. To grow our clients' business, we need to attract, retain, develop, and grow the brightest talent in the industry. We know it is not the sum of one but the sum of all of us that make us great. Our behaviors are: Be Bold, Be Kind, Be Better Together.
We’re determined to eradicate any barriers that prevent our people from achieving their fullest potential.
We offer progressive flexible working options to everyone at all levels — it’s not a policy. It’s behavior-led and reinforced through our values.
Mental health & wellbeing is something we consider a priority — it's championed by our own people internally and is a regular conversation.
We have a lot of fun — we’re constantly looking at reinventing how we’re connecting with each other.
Overview
The transformation you will experience:
Perform media buying activities across all mediums and provide accurate reporting and buying services to the team and clients.
Your scope will include:
- Implement the activation of campaigns as per the internal implementation plan in order to meet planned objectives
- Ensure campaigns are tracked and optimised and media post analysis is completed weekly
- Delivering a timely and insightful final buy - highlighting buying deliveries, added value and any issues which may impact campaign delivery
- Influence the delivery of daily holdings checking, material management, POPs etc.
- Assist Investment Manager / Account Manager / Digital Account Manager in all planning by sourcing relevant information when asked
- Assist Account Manager / Investment Manager / Digital Account Manager in divisional portfolio management across client - internally
- Attend all internal briefings
- Accountable for accurate buying / implementation of campaign objectives and buying strategy
- Accountable that all booking confirmations have been checked within 2 days of booking
- Accountable that all bookings are loaded in BCC correctly within 1 day of booking
- Assist Investment Manager in filling out monthly Added Value reports by medium on a quarterly basis
- Accountable for maintaining buys within set budgets
- Deliver highly competitive rates across all media outside of primary media deals (speak to Investment Director for benchmarks)
- Provide client with latest market insight relevant to their business on a regular basis
- Assist Investment Director with monthly reports including TV strike rates, Digital tracking, CPM/CPT tracking, Added Value, Savings and any other reports requested
- Ensuring accurate and timely data entry of campaigns using correct rate cards, surveys, Pos
- Conduct all tracking reports and take Investment Manager / Digital Account Manager through findings
- Work with Investment Manager to assess how to continually improve campaigns to deliver on set goals and KPIs
- Organise all weekly tracking reports across all effective media channels
- Monitor campaigns to make sure they are delivering against planned objectives and discuss with team next steps
- Make sure that that TV post is matched correctly, spots flagged correctly
- Assist in negotiation of make goods, compensation and shortfalls across all media channels
- Apply learnings from previous campaigns in all relevant reports
- Assist Investment Manager in conducting monthly competitive reports
- Assist Investment Director in annual competitive reviews
- Accountable for reporting accuracy, and timely delivery of reporting
- Demonstrate a solid knowledge of audience trends across all media channels
- Demonstrate knowledge for all relevant systems including: BCC, eTAM, TARDIIS, MOVE, Asteroid, Microsoft Office & Nielsen Answers
What type of person will be successful in this role:
- Knowledgeable in investment process and tools and buying fundamentals
- 1-2 years in industry
- Demonstrate a solid knowledge of audience trends across all media channels
- Complete knowledge and comprehension of client media contracts and implement all aspects correctly
- Ensures that all tasks are completed in an accurate, timely and professional fashion to deliver on internal and external requirements
- Professionally represent the agency at all times
- Is acknowledged for being open, curious and innovative, a dynamic and positive team player, a good ambassador of the Brand High level of attention to detail, accuracy across all tasks, detect and address issues
- Prioritises and maintains tasks/time efficiently
- Uses strong people experience to address problems and deliver outcomes
- Strong process management experience and perseverance with resolving ongoing issues
- Experienced excel techniques and maintains time efficiently
- Passionate about our industry and our client’s business. Seeks to learn more about our industry, clients & consumers.
Additional information
Publicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses. You can learn more about us at www.publicisgroupeanz.com.
Enjoy all the perks that come with our network offering:
- A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.
- A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us."
- Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
- Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes.
- A culture of open feedback and support to reach your goals through our Career Conversations program.
- A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees.
- Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service.
- Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
- Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave.
- Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs.
- A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses. Read more about our Working With Cancer Pledge: https://workingwithcancerpledge.com/
- Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network.
If you don't tick every box in this ad, please don't rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity rather than ticking boxes — so if this role resonates with you, please apply.
Diversity. Inclusion. Equity. More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions.
Uniqueness is powerful; without it, we wouldn't be where we are today. So be you — we like it that way.
We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via recruitmentpublicisgroupe.com; your personal information will be kept confidential.
#LI-DS1