This role involves managing advertising operations to meet user and business sales goals. Responsibilities include defining monetization problems and growth opportunities, planning and executing growth projects, building processes to improve team performance, leading a small team, and optimizing advertising campaigns. The position requires troubleshooting issues, communicating updates, maintaining relationships with agencies and vendors, conducting competitor research, improving ad product performance, launching new advertising services, establishing advertising pricing, and exploring new revenue streams. Data analysis and strategic decision-making are crucial aspects of the job.