Assistant Sales Manager, Retail

1 Minute ago • 4 Years + • Sales

Job Summary

Job Description

An inspired self-starter able to drive sales growth. A top-notch sales executive should build rapport with customers, close sales, promote new products, and advise on delivery schedules and after-sales service. Responsibilities include recording orders, sending details to the sales office, and giving feedback on sales trends.
Must have:
  • Fulfill distribution and sales objectives for key brands in the on-trade channel.
  • Ensure full compliance of sales, price management, promotion, and merchandising.
  • Achieve distribution objectives for specific SKUs as per sales plan.
  • Focus on driving sales in Hardware, Paints, Cement & Sanitary channels.
  • Ensure high standard of presence and merchandising for key products.
  • Implement target price levels for both trade and consumers.
  • Identify target outlets, negotiate and implement promotional activities.
  • Provide feedback and evaluation of results for sales and marketing management.
  • Recommend appropriate credit level and duration to trade accounts.
  • Ensure collection through pro-active evaluation and management of receivables.
  • Develop and maintain amiable win-win relationship with Distributors, Sub Distributors, PoS.
  • Manage and improve performance of assigned trade accounts.
  • Achieve monthly sales target volume.
  • Increase point of sales (PoS).
  • Provide timely and accurate information for Salesforce.com updates.
  • Evaluate outlet data, call targets, and trade information regularly.
Good to have:
  • Experience Construction Chemicals would be preferred

Job Details

Our goals - Your path

Overview:

An inspired self-starter and able to drive sales growth. Ultimately, a top-notch sales executive should be able to build rapport with customers and close sales Promoting new products and any special deals. Advising customers about delivery schedules and after-sales service. Recording orders and sending details to the sales office. Giving feedback on sales trends.

Key Responsibilities

  • To fulfil and achieve distribution and sales objectives for key brands in the on-trade channel by successful implementation of sales strategies and plans
  • To ensure full compliance of sales, price management, promotion and merchandising

Distribution

  • To ensure distribution objectives for specific SKUs are achieved as per sales plan
  • Focus on driving sales in Hardware, Paints, Cement & Sanitary channels
  • To ensure a high standard of presence and merchandising for key products in the trade
  • To ensure target price levels for both trade and consumers are implemented

Promotions

  • Identify target outlets, negotiate and implement promotional activities at the highest possible standard
  • Feedback and evaluation of results for sales and marketing management’s review

Control

  • To recommend appropriate level of credit and duration to trade accounts as per standard policies and procedures
  • To ensure collection through pro-active evaluation and management of receivables in order to achieve collection target as set by sales management

Trade Relationships

  • Develop and maintain amiable win-win relationship with the Distributors, Sub Distributors, PoS
  • Manage and improve performance of assigned trade accounts

Sales Management

  • To achieve the following core KPIs
  • Monthly sales target volume
  • Increase point of sales ( PoS )
  • Provide timely and accurate information for the updating of Salesforce.com
  • Evaluate outlet date, call targets and trade information on regular basis to drive improvement on sales efficiency

Your expertise - Our strength

Graduate / MBA (Sales & Marketing) with professional experience of minimum 4+ years in relevant industry. Knowledge of Sales & Marketing mainly in Paints or adhesives or similar industries & retail channel is must.

Skills

  • Graduate in any stream / MBA Sales & marketing
  • 4+ years of sales experience in FMCG companies, Building materials such as CC, Paint , Cement etc
  • Experience Construction Chemicals would be preferred
  • Good in English & local language
  • Excellent interpersonal skills and an outgoing personality
  • Possess an analytical and logical thinking process
  • Disciplined approach to management of people and work
  • Computer skills - MS office & CRM
  • Ability to work under pressure to deliver target within tight deadlines
  • Creative problem solving
  • Strong team player

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About The Company

Working at Sika means having the ability to make a global impact. With activities in over 100 countries, you are in the driver`s seat of your career. Explore the many opportunities we have for an exciting and diverse career. Let's go beyond together!

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