Brand Manager

Qualcomm relentlessly innovates to deliver intelligent computing everywhere, helping the world tackle some of its most important challenges. Our leading-edge AI, high performance, low-power computing, and unrivaled connectivity deliver proven solutions that transform major industries. At Qualcomm, we are engineering human progress. Join our incredible marketing team as a Brand Manager and help us build world-class brands, drive value and support our growing businesses. This position requires a strategic thinker who thrives in a fast-paced collaborative environment and is committed to achieving brand excellence across all company touchpoints.

Must Have

• Support data-informed brand identity transformations through market research and analysis.
• Collaborate closely with creative teams and external agencies.
• Guide internal teams in developing names for new products and programs.
• Oversee foundational brand asset development process.
• Manage project budgets and resources for timely and cost-effective delivery.
• Partner with agencies and in-house teams for creative excellence.
• Develop project plans to ensure critical milestones are met efficiently.
• Ensure brand guidelines stay current and reflect brand changes.
• Manage and lead brand trainings, presenting guidance to cross-functional teams.
• Champion brand consistency globally across all marketing materials.
• Provide brand guidance and strategic support to internal teams and agencies.
• Share regular brand updates with internal teams and agencies.
• Communicate openly and respectfully with individuals inside and across other teams.
• Demonstrate flexibility and focus to respond to priorities across diverse audiences.

Good to Have

• Bachelor's degree and minimum 10+ years of experience in Brand or Marketing related fields.
• Strong understanding of brand value and brand concepts.
• Ability to identify whether creative is meeting brand standards and guidelines.
• Strategic and analytic thinker with the ability to bring new ideas to the table.
• Professional presence and ability to work with all levels of the organization.
• Ability to comprehend and apply research findings to inform recommendations.
• Ability to execute and thrive in a fast-paced environment.
• Strong organizational abilities and experience in managing creative agencies.
• Strong knowledge of creative development process from briefing to file types.
• Excellent written and verbal communication skills, including active listening abilities.
• Strong PowerPoint and presentation skills.
• Ability to thrive in a fast-paced environment, collaborating with global teammates.
• Experience leveraging AI tools for research and creative development.
• Self-motivated, accountable, and able to work both independently and within teams.
• Basic production skills in Adobe Photoshop and Illustrator.

Perks & Benefits

• World-class health benefit option providing coverage to employees and their eligible dependents.
• Programs designed to help employees build and prepare for a financially secure future.
• Self and family resources to build emotional/mental strength and resilience and define purpose.
• Wellbeing programs and resources to help employees Live+Well and Work+Well.

Job Posting Date

2025-11-14

***

Company:

Qualcomm Technologies, Inc.

Job Area:

Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing

General Summary:

Qualcomm relentlessly innovates to deliver intelligent computing everywhere, helping the world tackle some of its most important challenges. Our leading-edge AI, high performance, low-power computing, and unrivaled connectivity deliver proven solutions that transform major industries. At Qualcomm, we are engineering human progress.

Join our incredible marketing team as a Brand Manager and help us build world-class brands, drive value and support our growing businesses.

Job Overview:

Join our dynamic marketing team as a Brand Manager at Qualcomm, where you will play a pivotal role in shaping, evolving, and managing brand identity. This position requires a strategic thinker who thrives in a fast-paced collaborative environment and is committed to achieving brand excellence across all company touchpoints.

Brand strategy:

• Support data-informed brand identity transformations through conducting comprehensive market research, audits, and competitive analysis, while collaborating closely with creative teams and external agencies.

• Guide internal teams in the development of names for new products and programs, ensuring alignment with Qualcomm’s overall brand architecture and naming strategy.

Brand management and development:

• Oversee foundational brand asset development process from creative briefing, stakeholder management, project management to approvals and communications.

• Manage project budgets and resources to ensure timely and cost-effective delivery

• Partner with agencies and in-house teams to drive creative excellence and operational efficiencies.

• Develop project plans that ensure critical milestones are met efficiently without sacrificing quality.

• Ensure brand guidelines stay current and reflect brand changes

• Manage and lead brand trainings, presenting guidance to cross-functional teams and agencies

Brand Governance:

• Champion brand consistency, working collaboratively with functional teams ensuring that marketing materials adhere to the brand guidelines, globally.

• Provide brand guidance and strategic support to all internal teams and agencies, fostering a strong brand advocacy culture within the organization.

• Share regular brand updates with internal teams and agencies through newsletters and trainings.

This is a highly collaborative position and requires the ability to communicate openly and respectfully, with individuals inside and across other teams. This candidate will need both flexibility and focus to respond to priorities across a diverse set of audiences.

This is an office based position located in San Diego, CA.

Minimum Qualifications:

• Bachelor's degree and 3+ years of Communications, Marketing, Public Relations, or related work experience.

OR

Associate's degree or equivalent degree and 5+ years of Communications, Marketing, Public Relations, or related work experience.

OR

High school Diploma or equivalent and 7+ years of Communications, Marketing, Public Relations, or related work experience.

*Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience.

Preferred Qualifications:

• Bachelor's degree and minimum 10+ years of experience in Brand or Marketing related fields

• Strong understanding of brand value and brand concepts including principles, positioning architecture, naming, identity and governance and experience implementing them in a dynamic and global company.

• Ability to identify whether creative is meeting brand standards and guidelines

• Strategic and analytic thinker with the ability to bring new ideas to the table

• Professional presence and ability to work with all levels of the organization

• Ability to comprehend and apply research findings to inform recommendations.

• Ability to execute and thrive in a fast-paced environment

• Strong organizational abilities and experience in managing creative agencies

• Strong knowledge of creative development process from briefing to file types

• Excellent written and verbal communication skills, including active listening abilities

• Strong PowerPoint and presentation skills

• Ability to thrive in a fast-paced environment, collaborating with global teammates in multiple regions

• Experience leveraging AI tools for research and creative development

• Self-motivated, accountable, and able to work both independently and within teams.

• Basic production skills in Adobe Photoshop and Illustrator

Qualcomm is an equal opportunity employer. If you are an individual with a disability and need an accommodation during the application/hiring process, rest assured that Qualcomm is committed to providing an accessible process. You may e-mail disability-accomodations@qualcomm.com or call Qualcomm's toll-free number found here. Upon request, Qualcomm will provide reasonable accommodations to support individuals with disabilities to be able participate in the hiring process. Qualcomm is also committed to making our workplace accessible for individuals with disabilities. (Keep in mind that this email address is used to provide reasonable accommodations for individuals with disabilities. We will not respond here to requests for updates on applications or resume inquiries).

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EEO Employer: Qualcomm is an equal opportunity employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or any other protected classification.

Qualcomm expects its employees to abide by all applicable policies and procedures, including but not limited to security and other requirements regarding protection of Company confidential information and other confidential and/or proprietary information, to the extent those requirements are permissible under applicable law.

Pay range and Other Compensation & Benefits:

$133,500.00 - $200,300.00

The above pay scale reflects the broad, minimum to maximum, pay scale for this job code for the location for which it has been posted. Even more importantly, please note that salary is only one component of total compensation at Qualcomm. We also offer a competitive annual discretionary bonus program and opportunity for annual RSU grants (employees on sales-incentive plans are not eligible for our annual bonus). In addition, our highly competitive benefits package is designed to support your success at work, at home, and at play. Your recruiter will be happy to discuss all that Qualcomm has to offer – and you can review more details about our US benefits at this link.