Campaign Manager

Company description

We are Leo, and as part of Publicis Communications, the creative hub of Publicis Groupe, the world's most valuable communications group, we have built our agency on a simple belief: the most creative, effective, and powerful work has people at its center, focusing on their needs, desires, dreams, and hopes. This conviction, which we call HumanKind™, guides each of our actions, helping countless brands become more valuable to those who choose them; here, every idea seeks to transform the world.

Overview

In Bogotá – Colombia, we are looking for a Campaign Manager with more than 2 years of experience in the role with advertising and marketing agencies. Their mission will focus on implementing and optimizing paid campaigns on digital platforms, ensuring the achievement of objectives and precision in tracking, reporting, and billing closure.

Responsibilities

• Implement paid campaigns on different platforms and perform daily monitoring of them regarding objectives and investment.
• Create implementation and tracking reports for campaigns.
• Generate insights to improve campaign performance.
• Prepare actual month-end closures.
• Control and optimize campaigns on digital platforms.
• Verify materials and documentation related to digital campaigns.
• Perform quality checks (QA) on digital campaigns.
• Technically support the planning team when required.
• Perform billing closure.
• Ensure compliance with the company's processes, policies, and procedures, both locally and regionally.

Qualifications

• Knowledge in handling platforms such as Google Ads, Facebook (Meta), DV360, TikTok, LinkedIn, among others, as well as knowledge in building campaign nomenclatures and favorably UTMs.
• Advanced knowledge of on-page optimization techniques, including the optimization of meta tags, headers, content, and URL structure.
• Ability to interpret data and metrics for generating detailed reports.

Additional information

What We Offer?

• We have an interaction and connection platform based on artificial intelligence called Marcel, which has e-learning tools such as Udemy and LinkedIn Learning, with more than 30,000 courses on different topics where you can train according to your interests. In addition to connecting with the more than 100,000 creative minds of Publicis Groupe.

• We have benefits such as: hybrid work, employee fund, life insurance, birthday day off, as well as the opportunity to apply for different global vacancies within the company and the possibility of working up to 6 weeks a year from another country where Publicis Groupe has a presence through the global initiative Work Your World.
• Publicis Groupe #ThePowerOfOne connects creativity and technology, celebrating #VivaLaDifference. We recognize and appreciate individual differences as strengths that enrich our teams.