Centrum Marketing Director

1 Month ago • 10 Years + • Marketing

Job Summary

Job Description

Haleon, a leading consumer health company, is seeking a Marketing Director for Centrum in China. The role involves developing and implementing the China Centrum marketing strategy and annual plan, overseeing marketing programs to achieve sales, margin, and market share objectives, and managing budgets. Key responsibilities include forecasting product requirements, liaising with internal departments such as sales, regulatory, and finance, understanding market and consumer behavior, ensuring compliance with legal and ethical standards, and managing brand budgets. The position also requires people management, assessing and developing team members, and ensuring successful pre-launch plans for new products. The company fosters a performance-driven culture and emphasizes team building and collaboration.
Must have:
  • 10+ years marketing experience in the medical field
  • 5 years in a managerial role
  • Strong marketing experience (brand building, product launches)
  • Excellent communication and expression skills
  • Entrepreneurial spirit and team-building ability
  • Proficiency in PowerPoint
  • Sense of urgency and logical thinking
  • Ownership, accountability, and strong leadership
  • Strong compliance culture awareness
Good to have:
  • Bachelor's degree or above
Perks:
  • Agile working culture
  • Flexibility opportunities

Job Details

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

Key Responsibilities

  • Build up China Centrum marketing strategy and annual plan based on marketing analysis, including innovated market mix to meet new environment

  • Oversee the formulation of marketing strategies and programs to achieve sales, margin, and market share objectives within budgets

  • Implement marketing strategies plan timely with high quality and professionalism

  • Forecast product requirements, identify potential supply issues, and develop contingency plans

  • Liaise with other departments such as sales, regulatory, medical affairs, sales, training, and finance to ensure marketing strategies are realized. Maintain strong interdepartmental communication and liaison within locally and regionally

  • Maintain up-to-date information and understanding of market, competitor, and consumer behavior

  • Ensure all business activities comply with the relevant Acts, legal demands, safety, and ethical standards. Review complaints and suggestions relating to assigned products.

  • Establish and reinforce relationship with internal and external partners

  • To make a performance driven culture by managing KPIs

  • People management, assess and develop team members to build a sustainable organization

  • For new products, ensure a successful prelaunch and plan has been established and executed via working with sales team

  • Managing brand budget within compliance and financial regulations effectively

  • Build and be part of ONE TEAM culture

Qualifications and skills

  • Education: Bachelor’s degree and above

  • Experience: At least 10-year marketing working experience of medical field in which 5 years in managerial grade, very rich and solid marketing experience (branding building, launched products, demonstrated sustainable growth, managed portfolio of across category)

  • Knowledge, Skills and Abilities:

  • High ability of communication and expression

  • Spirit of entrepreneurship and team building

  • Good PPT skill

  • Sense of urgency and logical thinking

  • Ownership and accountability with strong leadership

  • Strong sense of compliance culture

Diversity, Equity and Inclusion

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.

We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.

We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Important note to candidates:
 
The Haleon recruitment team will only contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch. 

Accommodation Requests

If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.

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About The Company

Hello. We’re Haleon. A new world-leadingconsumer healthcarecompany. Shaped by all of us. Together, we’re improving everyday health for millions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol,Advil, Voltaren,Theraflu, Otrivin,and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re building together. In anenvironment thatwe’re co-creating. And a culture that’s uniquely ours. Care to join us.

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