Creative Lead - Senior

16 Minutes ago • 3 Years +
Art

Job Description

SOFTSWISS is hiring a Creative Lead to join their Marketing Team. This role seeks a concept-driven and execution-focused individual to shape and deliver impactful marketing and communication campaigns across ATL, BTL, PR, and Digital channels. The Creative Lead will drive the creative vision for both Commercial and Employer brands, developing and implementing concepts that strengthen the company’s brand identity and ensuring consistency, impact, and excellence from idea generation to full creative execution.
Must Have:
  • Participation in the development of marketing and communication strategies of Commercial and Employer brands
  • Development of creative concepts for projects of any complexity with implementation in ATL/BTL/PR/Digital channels
  • Development of key visuals for marketing campaigns/events
  • Creative support of the development of materials for advertising campaigns from idea creation to launch
  • Development of naming, slogans, ideas for logos, brand identity
  • Implementation of the director's function in the production of audio/video clips
  • Coordination and supervision of creative/video projects implemented by third-party contractors
  • Describing and regularly finalizing the process of creation, protection, delivery of creative projects
  • 3+ years experience in a similar position (agency or in-house)
  • Experience in B2B marketing
  • Portfolio of experience in developing creative projects for ATL/BTL/PR/Digital channels
  • Experience in working with advertising creatives from idea development to materials control
  • B2 level English skills
  • Fluent Russian is must have
Perks:
  • Full-time remote work opportunities and flexible working hours
  • Private insurance
  • Additional 1 Day Off per calendar year
  • Sports program compensation
  • Comprehensive Mental Health Programme
  • Free online English lessons with a native speaker
  • Generous referral program
  • Training, internal workshops, and participation in international professional conferences and corporate events

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Overview:SOFTSWISS is hiring a Creative Lead to join our Marketing Team. We are seeking a concept-driven and execution-focused Creative Lead to shape and deliver impactful marketing and communication campaigns across ATL, BTL, PR, and Digital channels, driving the creative vision for both Commercial and Employer brands. ## Purpose of the role:You will be responsible for developing and implementing creative concepts that strengthen the company’s Commercial and Employer brands. Your work will shape the visual and verbal identity of marketing campaigns across ATL, BTL, PR, and Digital channels - from idea generation to full creative execution - ensuring consistency, impact, and excellence in every project. ## Key responsibilities:* Participation in the development of marketing and communication strategies of Commercial and Employer brands of the company; * Development of creative concepts for projects of any complexity with implementation in ATL/BTL/PR/Digital channels (integrated advertising campaigns, banner campaigns, non-standard promotional campaigns, PR-projects, campaigns in social networks, etc.); * Development of key visuals for marketing campaigns/events, control of designers in complying with the creative concept at the stages of creation and adaptation of the key visual for different channels; * Creative support of the development of materials for advertising campaigns from the stage of idea creation to the launch of the advertising creatives; * Development of naming, slogans, ideas for logos, brand identity; * Implementation of the director's function in the production of audio/video clips (idea and script development, storyboarding, control and coordination of pre/post-production, filming directing); * Coordination and supervision of creative/video projects implemented by third-party contractors (search and coordination of contractors, preparation of terms of reference and production briefs, holding regular stus meetings with the contractor at all stages of the project, project closure, including document management); * Together with the project manager of the creative team, describing and regularly finalizing the process of creation, protection, delivery of creative projects.## Required Experience:*  3+ years experience in a similar position (agency or in-house); * Experience in B2B marketing;* Portfolio of experience in developing creative projects for ATL/BTL/PR/Digital channels; * Experience in working with advertising creatives from idea development to materials control; * B2 level English skills* Fluent Russian is must have## Our Benefits:* Full-time remote work opportunities and flexible working hours* Private insurance* Additional 1 Day Off per calendar year* Sports program compensation* Comprehensive Mental Health Programme* Free online English lessons with a native speaker* Generous referral program* Training, internal workshops, and participation in international professional conferences and corporate events.

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