Job Description

1. Complete version creative events/core content output, evaluated by event quality/video completion or case dimension, aiming for content completion/reputation/high industry standards.

2. Responsible for creative coordination of brand nodes, completing node creative scheme writing, resource coordination, professional follow-up, and effect review.

3. Based on insights into product players, output brand promotion creative planning and implementation plans, serving the goals of brand marketing and promotional materials for nodes. Continuously optimize and improve creative forms and content based on market user feedback and data verification results.

4. Produce clear creative coordination plans, control the quality of creative content for materials, ensure healthy cycles, efficient collaboration, synchronized progress, problem resolution, and promote the delivery of the entire case.

5. Long-term maintenance of internal and external cooperative execution resources, improving overall service quality and efficiency, and accumulating benchmark cases.

Job Requirements

1. 3+ years of creative marketing experience in the gaming industry, or 5+ years of experience with gaming clients in the advertising industry.

2. Ability to independently complete full creative cases, capable of gaining insights into products/players based on project information, and outputting complete marketing creative concepts, core events, and key materials that meet project goals.

3. Rich experience in market distribution, clear understanding of game distribution logic and approach, and basic sensitivity to game data.