CRM Technical Manager
Job Summary
Job Description
The CRM Technical Manager will develop and implement strategic CRM plans for casino verticals, enhancing processes and automating workflows. They will support operational teams with scalable solutions, analyze customer data to identify trends, and provide actionable recommendations to senior management. The role involves managing CRM projects, collaborating with external partners, and preparing regular reports on CRM performance. The manager will also stay informed on iGaming trends and best practices. This role requires a deep understanding of customer behavior in online gaming environments and a proactive approach to problem-solving.
Must have:
- 2+ years of CRM experience in iGaming or related sectors.
- Proven success in a strategic CRM role with project management skills.
- Strong analytical skills for data interpretation and decision-making.
- Experience in customer lifecycle management and campaign execution.
- Excellent communication, organizational, and stakeholder management.
- Familiarity with CRM platforms, ESPs, and analytics tools.
- Proactive and solution-oriented mindset with understanding of customer behavior.
- Fluency in English (B2+).
Perks:
- Full-time work opportunities
- Comprehensive Mental Health Programme
- Private insurance
- Sports program compensation
- Free online English lessons
- An additional 1 Day off per calendar year
- Generous referral program
- Training, internal workshops, and participation in international professional conferences and corporate events.
6 skills required
Job Details
Overview:
SOFTSWISS continues to expand the team and is looking for a CRM Technical Manager
We need a true, experienced and accomplished professional who shares our culture and values.
About Product:
SOFTSWISS Managed Services
A part of SOFTSWISS solutions offered to clients to facilitate their iGaming brand growth.
Key responsibilities:
- Develop and implement strategic CRM plans tailored to the casino verticals, enhancing processes and automating workflows
- Support operational teams with scalable solutions to improve campaign management efficiency and effectivenes
- Conduct regular analysis of customer data to identify trends, behaviors, and opportunities for improvement
- Provide insights and actionable recommendations to senior management based on data analysis
- Manage multiple CRM projects, ensuring timely delivery, stakeholder alignment, and measurable impact
- Collaborate with external partners to enhance CRM capabilities and tools
- Prepare and present regular reports on CRM performance and initiatives
- Stay informed on iGaming trends, compliance requirements, and best practices to keep CRM efforts competitive and compliant
Requirements:
- 2+ years of CRM experience within the iGaming industry/related sectors
- Proven success in a strategic CRM role with cross-functional project management skills
- Strong analytical skills with the ability to interpret data and drive decision-making
- Experience in customer lifecycle management, segmentation, and multi-channel campaign execution
- Excellent communication, organizational, and stakeholder management skills
- Familiarity with CRM platforms, ESPs, Tableau, and analytics tools
- Proactive and solution-oriented mindset with a deep understanding of customer behavior in online gaming environments
- Fluency in English (B2+); additional languages are a plus
- Self-organized, detail-oriented, and able to work in a fast-paced environment
What we offer:
- Full-time work opportunities
- Comprehensive Mental Health Programme
- Private insurance
- Sports program compensation
- Free online English lessons
- An additional 1 Day off per calendar year
- Generous referral program
- Training, internal workshops, and participation in international professional conferences and corporate events.
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