Digital & eCommerce Manager

24WD80592

Position Overview

Join our team to guide digital ecommerce performance, product awareness and personalized self-service journeys within Autodesk's growing digital business. As a Digital eCommerce Manager, you'll be at the forefront of our digital transformation, and build trust and long-term loyalty across the digital journey for our customers. You'll holistically drive and improve best-in-class relevant and measurable experiences for our current and future customers across multiple customer segments and personas. Collaborating globally, you'll play a pivotal role in spearheading our best-in-class customer experiences across digital touchpoints and identifying optimization opportunities. As a data-driven marketer and business strategist, you will focus on improving the customer experience through our digital platform and directly impacting our financial targets.

This role reports to the Sr. Manager, Digital eCommerce and the position is hybrid/remote

Responsibilities

• Manage the site experience, conversion funnel, and corresponding goals, leveraging on-site behavior and analytics to achieve business targets

• Partner with demand generation team to achieve growth goals through multichannel efforts while understanding customer behavior and preferences

• Partner with Analytics teams to understand and improve customer journeys leveraging data and insights from multiple platforms

• Monitor media channel performance and make recommendations for conversion optimization improvements

• Create and phase innovative programs, pilots, and tests to meet financial targets and customer experience goals

• Partner with brand and product marketing teams to merchandise campaigns and content

• Drive strategy and roadmap planning for digital customer experiences across multiple products, journeys and personas that boost website engagement and drive growth

• Collaborate with Go-to-Market (GTM) teams to refine content and positioning, and lead awareness and adoption of customer experiences

• Drive new capabilities in the form of site personalization and audience segmentation to enhance the customer journey, ensuring a positive and engaging site experience

• Develop data-driven prioritization and impactful market requirements to justify investments across multiple product managers and platform teams and secure executive sponsorship where needed

• Provide implementation oversight across teams

Minimum Qualifications

• 7+ years of experience in digital, product management, business strategy or product marketing (preferably in B2B or SaaS companies)

• Experienced in navigating highly matrixed organizations and working with global teams

• Customer-obsessed strategist with visionary mindset, who frequently questions the status quo

• Excellent written and verbal communication skills, adept at influencing within a matrixed organization

• Proven stakeholder management, project management, and analytical skills

• Proficiency in Microsoft Word and PowerPoint, familiarity with collaboration tools like Zoom, Slack, Microsoft Teams, Asana, Mural, Figma, etc.

• Experience in global teams and/or the technology industry

• This job is a hybrid or remote role with some location flexibility for the right candidate

About Autodesk

Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.

 

We take great pride in our culture here at Autodesk – our Culture Code is at the core of everything we do. Our values and ways of working help our people thrive and realize their potential, which leads to even better outcomes for our customers.

 

When you’re an Autodesker, you can be your whole, authentic self and do meaningful work that helps build a better future for all. Ready to shape the world and your future? Join us!

Benefits

From health and financial benefits to time away and everyday wellness, we give Autodeskers the best, so they can do their best work. Learn more about our benefits in the U.S. by visiting https://benefits.autodesk.com/

Salary is one part of Autodesk’s competitive compensation package. For U.S.-based roles, we expect a starting base salary between $107,700 and $174,240. Offers are based on the candidate’s experience and geographic location, and may exceed this range. In addition to base salaries, we also have a significant emphasis on annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.

Equal Employment Opportunity

At Autodesk, we're building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world. Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic. We also consider for employment all qualified applicants regardless of criminal histories, consistent with applicable law.

Diversity & Belonging

We take pride in cultivating a culture of belonging and an equitable workplace where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belonging

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