Enablement Content Specialist

We are seeking a creative and strategic Sales Enablement Content Specialist to join our team. In this role, you will be the bridge between our marketing and sales teams, transforming approved marketing materials into compelling sales campaigns, enablement messaging, and BDR call scripts. Your work will directly impact our sales team's effectiveness and drive revenue growth.

Key Responsibilities:

• Analyze existing marketing-approved messaging and materials to identify key messages and value propositions that resonate with our target audiences.
• Develop sales campaigns that align with marketing initiatives and address specific customer pain points across various industry verticals.
• Create engaging and effective sales enablement content, including presentation decks, one-pagers, email templates, and competitive battle cards.
• Write and refine BDR call scripts that capture prospect interest and effectively communicate Clearwater's value proposition.
• Collaborate with product marketing, sales leadership, and subject matter experts to ensure accuracy and relevance of all created content.
• Adapt messaging for different stages of the sales funnel and various buyer personas.
• Develop and maintain a content library that sales teams can easily access and customize.
• Create training materials to help sales teams effectively use the content you develop.
• Monitor the performance of sales enablement content and iterate based on feedback and results.
• Stay up-to-date with industry trends, competitor offerings, and Clearwater's product developments to ensure content remains current and impactful.

Qualifications:

• Bachelor's degree in Marketing, Communications, English, or a related field
• 7 +years of experience in content development, preferably in a B2B SaaS environment
• Proven track record of creating effective sales enablement materials
• Strong understanding of the B2B sales process and buyer journey
• Excellent writing and editing skills with the ability to adapt tone and style for different audiences
• Experience with design tools (e.g., Canva, Adobe Creative Suite) is a plus
• Familiarity with CRM systems and sales enablement platforms
• Strong project management skills and ability to manage multiple priorities
• Understanding of financial services, particularly asset management, is beneficial

What We're Looking For:

• A creative thinker who can transform complex ideas into clear, compelling messages
• Someone who can balance creativity with adherence to established brand guidelines and messaging
• A collaborative team player who can work effectively with both marketing and sales teams
• An individual with a keen interest in sales psychology and buyer behavior
• Someone who thrives in a fast-paced environment and can adapt quickly to changing priorities

What we offer:

• Business casual atmosphere in a flexible working environment
• Team focused culture that promotes innovation and ownership
• Access cutting edge investment reporting technology and expertise
• Defined and undefined career pathways allowing you to grow your own way
• Competitive medical, dental, vision, and life insurance benefits
• Maternity and paternity leave
• Personal Time Off and Volunteer Time Off to give back to the community
• RSUs as well as employee stock purchase plan and 401k with match
• Work from anywhere 3 weeks out of the year
• Work from home Fridays

Salary Range

$110,000.00 - $168,000.00 + base + bonus

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health/vision/dental insurance, 401(k), PTO, parental leave, and medical leave, STD/LTD insurance benefits. Clearwater Analytics is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.