Executive Producer, Digital

6 Months ago • 5 Years +
Product Management

Job Description

The Digital Executive Producer at WTVD oversees the creation and distribution of news content across all digital platforms, including the station website, mobile apps, and social media. Responsibilities include using insights to drive editorial and strategic decision-making, leading the development of 24/7 content workflows, dominating breaking news coverage, and mentoring the news team in digital best practices. The role requires leveraging data to optimize audience reach and aligning content with the station's brand and journalistic standards. The successful candidate will be a strong team leader, adept at coaching and mentoring, and comfortable working various shifts.
Good To Have:
  • News website editing experience
  • College degree
Must Have:
  • 5+ years experience in audience development/news
  • Excellent communication skills
  • Team leadership and collaboration
  • Content creation and distribution expertise
  • Breaking news coverage and workflow development

Add these skills to join the top 1% applicants for this job

team-management
communication
storytelling

Job Summary:

Department/Group Overview:

Disney Entertainments eight-owned ABC stations are multiplatform leaders in local news and information. The only local news station with three downtown newsrooms (Raleigh/Fayetteville/Durham), ABC11 Eyewitness News provides 45.5 hours of local news every week, serving more than 1 million households in a 23-county area in North Carolina and Virginia. Eyewitness News also provides news, weather and sports information 24 hours a day on ABC11.com, the ABC11 mobile news app and the new connected TV app.

The Digital EP oversees a team of digital journalists to ensure our content creation aligns to the Station’s overall brand and journalistic standards to optimize audience reach.

 

Job Summary:

The Digital Executive Producer is responsible for overseeing the creation and distribution of news content across all digital platforms, including Station website, mobile apps, and social media.

Responsibilities and Duties of the Role:

  • Use insights to drive editorial and strategic decision making for the digital team and the newsroom as a whole and create accountability for the results

  • Assist in leading our newsroom to develop workflows that deliver our content 24/7 across current and future platforms with storytelling that is optimized for each screen

  • Dominating breaking news with speed and accuracy, owning the big story, and growing new opportunities in our multi-media environment

  • Coach and mentor the news team in best practices for writing and producing content for digital and social platforms

Required Education, Experience/Skills/Training:

  • Minimum five years' experience in audience development/news

  • Excellent verbal and written communication skills

  • Team leader who interacts in a positive, ethical, empathetic and productive way with other employees and the general public

  • Flexible and available to work various shifts as needed, including weekends and holidays

Preferred Requirements:

  • Previous experience as an editor of a news website

Basic Education:

  • High school diploma or equivalent

Preferred Education:

  • College Degree

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