Head of IP Licensing Business Development, China Market

3 Months ago • 5 Years + • Business Development

Job Summary

Job Description

The Head of IP Licensing BD, China Market at Yodo1 will connect top Chinese game developers with global IP collaboration opportunities. Responsibilities include developing a network of developers, building licensing collaborations with global IP partners (Hasbro, Legendary, AMC, etc.), studying partner IPs to create business strategies, negotiating deals, ensuring successful launches, maintaining strong developer relationships, and providing market analysis reports. The ideal candidate has 5+ years of sales experience in gaming, a deep understanding of the Chinese mobile game market, and excellent communication skills in both Chinese and English.
Must have:
  • Proven success in inbound sales within the gaming industry
  • Fluent in Chinese with business English proficiency
  • Deep understanding of the Chinese mobile game market
  • Extensive network of top developers
  • 5+ years sales experience with inbound revenue
Good to have:
  • Familiarity with brand licensing
  • Experience in IP-related projects
  • Scalable thinking
Perks:
  • Work From Anywhere
  • Flexible hours
  • Unlimited paid time off
  • Annual bonus program
  • Device allowance

Job Details

Overview

Forbes’ Top 30 Companies for Remote Jobs in 2023 & 2024

Work From Anywhere

You will: Connect China’s top game developers with powerful global IP collaboration opportunities.

Must have: Proven success in inbound sales with a strong understanding of the gaming industry, fluent in Chinese with business English proficiency.

Who We Are | What We Do

At Yodo1, we simplify mobile game growth.

With billions of downloads across our portfolio, Yodo1 is a partner for mobile game growth at every stage—from helping developers monetize their first game to bringing iconic brands into major mobile titles.

Taking over a decade of experience publishing and growing games like Crossy Road, Rodeo Stampede, and Ski Safari into global hits, we provide products and services that range from helping new arrivals to the app store optimize ad revenue, driving a 50x player increase for games such as Animal Revolt Battle Simulator, and bringing iconic IP from companies like Hasbro, Paramount, Legendary, and MGA to globally-recognized studios the likes of Rivergame, Candivore, 37Games, and more.

We love games, we play games, we grow games.

What We Believe | How We Work

We believe in the future and power of the mobile gaming industry and that everyone deserves an equal opportunity to build a life they love through games.

We believe you know when and where you do your best work. We are fully remote by design and we WFA: Work From Anywhere. We don’t impose hours or limit time off.

We are driven by performance and we experiment often. We care about impact, not titles.

Who We’re Looking For

Yodo1 is looking for a Head of IP Licensing BD, China Market to lead our Brands in Games Business Development in China, connecting with top-performing Chinese games and creating new partnerships with our ever-expanding network of global premium IP holders, including Hasbro, Legendary, AMC, Sony Pictures, and more!

You are:

  • Focused on impact. You understand the 80/20 rule and focus on activities that matter.

  • Performance-driven and growth-oriented. You have an intrinsic will to succeed while unafraid to try, fail, and learn by experimenting with new approaches and testing ideas.

  • Cooperative. You help others succeed; you give and receive feedback well.

  • Relentlessly curious. You ask questions.

  • Humble. You ask for help; you are quick to admit and learn from your mistakes.

  • SMART. You work and communicate in ways that are Specific, Measurable, Actionable, Relevant, and Time-bound.

What We Expect

You will:

  • Develop a network of top Chinese developers, grouped by game genre and demographics, and build collaborations for licensing our global IP partners;

  • Study our partner IPs and build business strategies accordingly, matching games with the right brands, negotiating with developers, and driving the signing of the agreement.

  • Keep close contact with potential partners, and capitalize on internal and external resources to push cooperation forward and ensure the successful launch and smooth operation.

  • Maintain a good long-term relationship with developers and explore additional opportunities for collaboration.

  • Continuously monitor the global gaming industry, trends, and updates from developers; provide in-depth market analysis reports and shape our IP business strategy accordingly.

You must have:

  • At least 5 years' experience in sales, with proven success in signing deals with inbound revenue within the gaming industry.

  • Ability to rally a sales team around achieving revenue targets.

  • Passion for and deep understanding of the Chinese mobile game market and an extensive network of top developers.

  • Native-level Chinese fluency with strong spoken and written English and ability to communicate and cooperate across cultures.

  • Self-motivation and problem-solving skills; able to learn quickly and continuously and excel in a fast-paced, KPI-driven team; willing to challenge yourself and try new things.

You might have:

  • Familiarity with brand licensing and/or experience in an IP-related project.

  • Scalable thinking: Yodo1 is growing fast; those who can think big advance quickly.

What We Offer

Compensation. We pay based on qualifications, experience, and fit for the role. We provide an allowance to purchase your own device or equipment and offer variable compensation through our annual bonus program.

Growth. We offer an environment where you will have the trust and freedom to try, fail, learn fast, and make a real impact while accelerating your career, and where anyone with a great idea can pitch it directly to our management team.

WFA. Work from anywhere in the world, travel when and where you like, get paid in your currency of choice, and enjoy flexible hours and unlimited paid time off.

Community. Work with an energetic, fast-learning, supportive, and diverse team of Yodies across six continents and 30+ countries who share and support new ideas and get things done.

Ready to change the game for mobile game developers and build your career from anywhere?

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About The Company

We love games, we play games, we grow games—from anywhere in the world. Will you add the next country to our map? DO YOU WANT TO WORK WITH US?We Want to Meet You! Our recruiters are always searching for top talent to help us build and deliver the future of mobile game growth to studios and brands around the world.
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