Team Introduction/About the Hiring Team

What the Role Entails

Job Responsibilities

1. Market Insight and Strategy: Provide product selling point analysis, user insights, and strategic support based on product characteristics, operational goals, and promotional needs. Ability to deeply understand and grasp target user needs.

2. Market Planning and Execution: Follow up on PC/console game market promotion activities, including influencer collaborations, PR, paid media, offline events, and OOH. Participate in establishing a Japanese PC influencer collaboration network.

3. Data Monitoring and Optimization: Support the implementation of the ROI data monitoring system for the Japanese PC market, and timely adjust investment strategies based on promotion and product data.

4. Cross-team Collaboration: Communicate and coordinate with headquarters and development teams to support the implementation of global activities in Japan, as well as Japan-led local activities.

Who We Look For

Requirements

1. Familiarity with Japanese and overseas PC/console games, with rich gaming experience, and a deep understanding of player communities and their needs.

2. Familiarity with the local KOL and media ecosystem, excellent market sensitivity, good at communication, and a strong sense of teamwork.

3. Deep understanding of Japanese game user segments and consumption logic, especially PC and PlayStation users.

4. Good stress resistance, ability to adapt to cross-cultural environments and communicate with overseas teams.

5. Possess data analysis skills and awareness, capable of timely adjusting and analyzing marketing and product data.

6. Language skills: Proficient in Japanese, English can be used as a working language.