Workload Automation Product Marketing Manager

Broadcom's Automation Division seeks an experienced Product Marketing Manager for its Workload Automation portfolio. This role involves driving global go-to-market strategy, developing compelling product positioning and messaging, and leading GTM for new releases. Key responsibilities include creating high-quality content, serving as a subject-matter expert, conducting market research, and partnering with internal teams to drive pipeline-building initiatives. The ideal candidate combines deep technical knowledge with strong storytelling and execution discipline.

Must Have

• 12+ years hands-on experience in Workload Automation, including deep familiarity with enterprise scheduling, orchestration, and automation ecosystems.
• Proven ability to translate technical capabilities into clear, compelling business value for ITOps, DevOps, and DataOps personas.
• Exceptional written and verbal communication skills; demonstrated ability to produce high-quality technical and executive-level content.
• Strong analytical, competitive research, and strategic planning skills.
• Experience working in highly cross-functional environments with product, engineering, and sales organizations.

Good to Have

• Background with Automic, Control-M, or similar workload automation platforms.
• Experience in enterprise software, automation, observability, or related IT operations domains.
• Ability to present confidently to large audiences, analysts, and senior executive stakeholders.

Perks & Benefits

• Medical plans
• Dental plans
• Vision plans
• 401(K) participation including company matching
• Employee Stock Purchase Program (ESPP)
• Employee Assistance Program (EAP)
• Company paid holidays
• Paid sick leave
• Vacation time
• Paid Family Leave

Product Marketing Manager – Automation Division (Workload Automation)

Location: Broomfield, CO or Burlington, MA

Division: Automation

Level: PMM

About the Role

Broadcom’s Automation Division is seeking an experienced Product Marketing Manager to drive global go-to-market strategy, messaging, and adoption for our industry-leading Workload Automation portfolio. This role is ideal for a seasoned expert who combines deep technical knowledge with exceptional storytelling, market insight, and execution discipline.

Key Responsibilities

• Develop compelling product positioning, value propositions, and differentiated messaging for Workload Automation offerings.
• Lead GTM strategy for new releases, customer success stories, capabilities, and market launches; partner closely with Product Management, Sales, Enablement, and Customer Success.
• Create high-quality content including solution briefs, white papers, competitive analysis, customer presentations, and sales enablement tools.
• Serve as a subject-matter expert for Workload Automation across internal teams, customer conversations, webinars, events, and analyst engagements.
• Conduct ongoing market, customer, and competitive research to inform strategy and product direction.
• Drive pipeline-building initiatives in partnership with Global Marketing, ensuring alignment across campaigns and regional execution.

Required Qualifications

• Bachelor's and 12+ years hands-on experience in Workload Automation, including deep familiarity with enterprise scheduling, orchestration, and automation ecosystems.
• Proven ability to translate technical capabilities into clear, compelling business value for ITOps, DevOps, and DataOps personas.
• Exceptional written and verbal communication skills; demonstrated ability to produce high-quality technical and executive-level content.
• Strong analytical, competitive research, and strategic planning skills.
• Experience working in highly cross-functional environments with product, engineering, and sales organizations.

Preferred Qualifications

• Background with Automic, Control-M, or similar workload automation platforms.
• Experience in enterprise software, automation, observability, or related IT operations domains.
• Ability to present confidently to large audiences, analysts, and senior executive stakeholders.

Join Us

If you are passionate about shaping the future of automation and bring deep expertise in workload automation, we’d love to meet you.

Additional Job Description:

Compensation and Benefits

The annual base salary range for this position is $123,800 - $198,000

This position is also eligible for a discretionary annual bonus in accordance with relevant plan documents, and equity in accordance with equity plan documents and equity award agreements.

Broadcom offers a competitive and comprehensive benefits package: Medical, dental and vision plans, 401(K) participation including company matching, Employee Stock Purchase Program (ESPP), Employee Assistance Program (EAP), company paid holidays, paid sick leave and vacation time. The company follows all applicable laws for Paid Family Leave and other leaves of absence.

Broadcom is proud to be an equal opportunity employer. We will consider qualified applicants without regard to race, color, creed, religion, sex, sexual orientation, national origin, citizenship, disability status, medical condition, pregnancy, protected veteran status or any other characteristic protected by federal, state, or local law. We will also consider qualified applicants with arrest and conviction records consistent with local law.

If you are located outside USA, please be sure to fill out a home address as this will be used for future correspondence.