Lead Marketing Applications Architect

undefined ago • 10 Years + • Marketing • $119,000 PA - $175,000 PA

Job Summary

Job Description

CyberArk is seeking a Lead Marketing Applications Architect to join the IT Go-To-Market Business Applications group. This role involves planning and designing integrated Marketing solutions, collaborating with Marketing Operations and IT teams. The ideal candidate will have extensive experience in Marketing technologies, a strong business orientation, and expertise in CRM (Salesforce) and Marketing Automation platforms. Responsibilities include developing stakeholder relationships, leading design sessions, managing complex projects, and driving technology standardization.
Must have:
  • Develop relationships with Marketing stakeholders.
  • Lead design sessions and translate business requirements to functional and technical design.
  • Lead complex E2E cross-projects from initiation to launch.
  • Develop consistent view of all Marketing data flows.
  • Identify opportunities to standardize and simplify processes and system configurations.
  • Collaborate with other IT groups and lead evaluation of 3rd party solutions.
  • Drive technology standardization, process innovation, and simplification.
  • Bachelor’s degree in business, IT, engineering, or operations.
  • At least 10 years of experience in architecting and implementing B2B Marketing solutions.
  • Deep experience with Salesforce.com & Marketo.
  • Experience with ABM tools like Demandbase, ZoomInfo.
  • Experience with SDR tools like Drift & Outreach.
  • Excellent customer and partner/alliances management, and client engagement skills.
  • Excellent project management skills.
  • Ability to handle multiple requests with accuracy and follow-through.
  • Comfortable in a dynamic and fast-changing environment.
  • Experience working in global teams.
  • Superb presentation, communication, and interpersonal skills.
  • SFDC, Marketo or other similar certification(s) a requirement.
Perks:
  • medical benefits
  • dental benefits
  • vision benefits
  • financial benefits
  • other benefits

Job Details

CyberArk is looking for a creative team player to join the IT Go-To-Market Business Applications group. This role will support the marketing technologies domain and cross-functional advanced technological Marketing solutions as a system architect with responsibility for the overall planning and design of integrated Marketing solutions in collaboration with our business partners in Marketing Operations and the wider IT Teams.

If you have wide experience in Marketing technologies, are passionate about technology, are an expert on connecting the dots and have a business orientation, are impact-driven and eager to create, improve & optimize cross-functional business processes and systems, and have significant experience in CRM (Salesforce) & Marketing Automation platforms - we'd love to meet you.

For this position, we are looking for a person with a strong technology background, deep experience in all phases of project management, well-documented system and integration experience and the ability to provide both professional and peer guidance to their team members and stakeholders.

Responsibilities:

  • Develop relationships with our Marketing stakeholders that will position IT as a trusted business partner. Understand the strategic objectives and business goals of Marketing, along with challenges and business needs.
  • Lead design sessions and support the translation of Marketing business requirements to functional and technical design with a special view toward making a secure, consistent, balanced, scalable tech stack of Marketing technology and CyberArk internal IT tools.
  • Lead highly complex E2E cross- projects that have a significant influence on enterprise processes and functions from initiation to launch.
  • Develop consistent view of all Marketing data flows between and within systems and share that understanding as a peer to both business stakeholders and IT teams to shape and guide decisions about technology purchases, optimizations, system health and maintainability.
  • Identify opportunities to standardize and simplify processes and system configurations. Develop consistent analytical methodology for reviewing proposals and guidance documents for business and IT stakeholders.
  • Collaborate with other IT groups (Information Security, BI and more) to succeed in supporting cross-functional projects efficiently. Lead evaluation and review of proposed 3rd party solutions across discovery, PoC, Legal and security processes.
  • Drive technology standardization, process innovation and simplification. Review and report on platform health and usage.

#LI-CT1

Qualifications

  • Bachelor’s degree in fields of business or management, information technology, engineering, or operations.
  • At least 10 years of experience in architecting, analyzing, defining, and implementing business applications solutions specifically in a multi-platform B2B Marketing world.
  • Deep experience with Salesforce.com & Marketo and other top-of-the-line Marketing tools.
  • Experience with ABM tools like Demandbase, ZoomInfo and others.
  • Experience with SDR tools like Drift & Outreach.
  • Excellent customer and partner/alliances management, and client engagement skills.
  • Excellent project management skills and ability to lead or support complex projects and analysis.
  • Ability to handle, prioritize, and meet deadlines for multiple requests with a high degree of accuracy and personal follow-through.
  • Can easily work in multi-tasking arena with a strong “can do” and proactive approach. Comfortable in a dynamic and fast-changing environment.
  • Experience working in global teams.
  • Superb presentation, communication (written and verbal) skills, and interpersonal skills.
  • Willing to embrace the CyberArk Core Values of Continuous Improvement, Customer First, Drive to Win, Trusted Expertise, Innovation, Smart but Humble, Focus on “We” and “Best for CyberArk”
  • SFDC, Marketo or other similar certification(s) a requirement.

Additional Information

CyberArk is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.

We are unable to sponsor or take over sponsorship of employment Visa at this time.

The compensation package includes a wide range of medical, dental, vision, financial, and other benefits.

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About The Company

CyberArk's mission is to secure the world against cyber threats so together we can move fearlessly forward. CyberArk is a global leader in identity security, helping organizations worldwide protect their most valuable assets and critical infrastructure. They offer a comprehensive platform that addresses the evolving challenges of identity-related risks, providing solutions for workforce access, privileged access, customer access, and machine identity security. CyberArk is committed to innovation and providing cutting-edge security solutions that empower their customers to be more secure and efficient.
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