Manager, Demand Generation Team

Progress is seeking a data-driven Demand Generation Manager to lead a team focused on architecting and executing comprehensive demand generation strategies for their Developer Tooling product line. This role involves scaling efficient marketing operations, leveraging AI and automation to drive pipeline growth, and collaborating with product marketing and sales teams. The manager will be responsible for achieving lead volume and quality goals, optimizing campaign processes, and fostering team talent to propel business forward.

Must Have

• Lead a team of demand generation specialists
• Accountable for lead volume and quality goals
• Own and improve standardized campaign planning
• Partner with Product Marketing for GTM strategies
• Work with Strategic Awareness for content strategies
• Coordinate with sales for lead qualification
• Attract, grow, and retain top talent
• 6+ years in scalable lead generation programs
• Experience in SEO/SEM, email, display, paid social
• Strong analytical capabilities with platforms like Google Analytics
• Proven track record managing high-performance teams
• Experience driving strategic marketing processes
• Ability to thrive in a fast-paced environment
• Excellent English and communication skills

Good to Have

• Experience working in a global company
• Collaborating across multiple teams and stakeholders

Perks & Benefits

• Generous remuneration package
• Employee Stock Purchase Plan Enrollment
• 30 days paid annual vacation
• An extra day off for your birthday
• 2 additional days off for volunteering
• Premium healthcare and dental care coverage
• Additional pension insurance
• Well-equipped gym on-site
• Co-funded Multisport card
• Daycare Center for your little ones onsite
• Flexible working hours
• Opportunity to work from home
• Free underground parking with designated space for bikes and electric scooters

We are Progress (Nasdaq: PRGS) - the trusted provider of software that enables our customers to develop, deploy and manage responsible, AI-powered applications and experiences with agility and ease. We’re proud to have a diverse, global team where we value the individual and enrich our culture by considering varied perspectives because we believe people power progress. Join us as a Demand Generation Manager and help us do what we do best: propelling business forward.

As the Demand Generation Manager for our Developer Tooling product line, you will lead a team that architects and executes comprehensive demand generation strategies that fuel our high-volume, transactional B2B business model. This role demands a data-driven leader who can scale efficient marketing operations while leveraging AI and automation technologies to drive measurable pipeline growth and revenue impact.

In this role you will:

• Lead a team of demand generation specialists responsible for strategizing, executing, and optimizing data-driven marketing campaigns
• Be accountable for achieving the goals for lead volume and quality as agreed upon with the sales and marketing leaders, as well as analyzing the business KPIs to identify areas for improvement
• Own and drive the improvement of a standardized, integrated campaign planning and implementation process that ensures cross-functional marketing and sales tactics are aligned to a strategic effort with measurable impact on the business
• Partner with the Product Marketing team to develop compelling value propositions, competitive positioning, and go-to-market strategies
• Work closely with the Strategic Awareness team to create data-driven content strategies that support demand generation objectives and address developer pain points throughout the buyer journey
• Coordinate with sales teams to align on lead qualification criteria and implementing effective lead nurturing sequences
• Be responsible for attracting, growing and retaining top talent, as well as continuous improvement of processes, adoption of best practices and Gen AI to achieve better results and operational efficiencies

Your background:

• 6+ years of experience and a proven track record in strategically designing and implementing scalable lead generation programs that achieve business results (preferably in B2B)
• Intermediate to advanced knowledge and experience in a variety of tactics: managing SEO/SEM, email and/or display and paid social advertising campaigns
• Strong analytical capabilities with very good experience with Google Analytics, Tableau, Looker, or similar platforms for advanced data analysis and reporting
• Proven track record of successfully delivering results through others and managing a high-performance team
• Experience with driving strategic marketing processes and large, cross-functional projects
• Curiosity, self-drive and attention to detail
• Ability to thrive in a fast-paced work environment, where change is constant and flexibility is key
• Experience working in global company and collaborating across multiple teams and stakeholders is a plus
• Excellent English and communication skills

What we offer in return is the opportunity to experience a great company culture with wonderful colleagues to learn from and collaborate with and also to enjoy:

Compensation:

• Generous remuneration package
• Employee Stock Purchase Plan Enrollment

Vacation, Family, and Health

• 30 days paid annual vacation
• An extra day off for your birthday
• 2 additional days off for volunteering
• Premium healthcare and dental care coverage
• Additional pension insurance
• Well-equipped gym on-site
• Co-funded Multisport card
• Daycare Center for your little ones onsite
• Flexible working hours and the opportunity to work from home.
• Free underground parking with designated space for bikes and electric scooters

Apply now!

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Together, We Make Progress

Progress is an inclusive workplace where opportunities to succeed are available to everyone. As a multicultural company serving a global community, we encourage a wide range of points of view and celebrate our diverse backgrounds. Our unique combination of perspectives inspires innovation, connects us to our customers and positively affects our communities. It is only by working together and learning from each other that we make Progress. Join us!