The Client Marketing Manager for VAS Marketing Indonesia at Visa is responsible for delivering strategic and tactical marketing solutions to clients in Indonesia. This involves actively promoting Visa's Marketing Value Added Services (VAS), leading the design of VAS proposals, forecasting and managing the VAS opportunity pipeline, and collaborating with various internal and external teams. The role also includes leading and implementing consumer marketing projects and co-marketing initiatives to support Visa’s strategic priorities and client businesses, with a focus on driving revenue and margins.

Must Have

• Deliver strategic and tactical marketing solutions to clients in Indonesia.
• Actively promote VISA’s Marketing Value Added Services and Solutions.
• Lead and design Marketing VAS proposals to clients and partners.
• Forecast and manage the VAS opportunity pipeline.
• Collaborate with regional Partner Marketing Services, Business Development, and Consulting teams.
• Ensure effective delivery of revenue and margins for Marketing VAS.
• Lead and implement consumer marketing projects and co-marketing with clients.
• Develop deeper client partnerships and regular engagements.
• Generate new revenue streams by providing Marketing VAS holistically.
• Manage and report on the revenue pipeline and project status.
• Handle administrative deliverables related to client marketing project management and VAS.
• Act as brand custodian to ensure all marketing materials follow branding guidelines.
• Bachelor’s degree, preferably in Marketing/Communications or equivalent.
• Minimum 7 years of proven experience in marketing management and business development.
• Proven experience in research.
• Strong stakeholder management, client-servicing skills, and client-centricity mindset.
• Collaborative mindset in forging partnerships.
• Strong analytical thinking, complex project management, and budget management.
• Solutions-focused and able to leverage Visa’s assets and resources.
• Strong presentation, interpersonal, communication, and negotiation abilities.
• Possess high learning agility, can-do attitude, and hands-on experiences.

Good to Have

• Post Graduate degree (Masters).
• Experience in top-tier FMCG/Financial Services/Payments industry.
• Experience from client or agency side.
• Proven experience in creative, media, sponsorship, or measurement marketing aspects.
• Passion for Visa business, technology innovation, with high energy and intelligence.
• An independent individual, yet a reliable team player.

Perks & Benefits

• Opportunity to meaningfully support clients and partners.
• Directly drive common interest in stabilizing and growing clients’ and Visa’s businesses.
• Responsible for bringing in new streams of revenue and margin for Visa.
• Hybrid position with confirmed days in office by hiring manager.
• Visa is an EEO Employer.

Manager, VAS Marketing Indonesia

Company Description

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

Job Description

Team Summary

The Visa team of Indonesia & Laos comprises of a highly motivated bunch of problem solvers who create impactful experiences for our clients. Here at Visa, we strive to excel with our partners via strong collaboration, we look to enable and inspire all players in the ecosystem to drive electronification of payments in the two markets.

What a Client Marketing Manager does at Visa

The individual will be responsible for delivering strategic and tactical marketing solutions to our clients in Indonesia by actively promoting VISA’s Marketing Value Added Services and Solutions with strong collaboration with his/her manager, regional Partner Marketing Services team, the Business Development team, and Visa’s Consulting teams.

Importantly, the role will lead and design Marketing VAS proposals to clients and partners, forecast and manage the VAS opportunity pipeline, participate in regional business updates, and work closely with the Business Development team, the regional Partner Marketing Services Team, and external agencies to ensure the effective delivery of revenue and margins.

The secondary scope of this role is to lead and implement consumer marketing projects and co-marketing with clients as assigned to support Visa’s strategic priorities and client’s businesses.

The Client Marketing Manager will report to the Head of Marketing, Indonesia.

Key Responsibilities:

• Bring the “best of Visa” marketing to our key clients and work cohesively with the Visa marketing community locally, regionally, and globally, as well as the Indonesia’s Business Development, Product, Visa Consulting and MS&A teams.
• Develop deeper client partnerships and regular engagements. Generate new revenue streams by providing Marketing VAS holistically including marketing insight, marketing strategy, creative services, marketing execution, media planning and deployment, sponsorships, and marketing consulting services to support client’s objectives of driving acquisition, activation, usage, and retention.
• Generate VAS by activating sponsorship portfolio of global platforms including FIFA and Olympics as well as regional partnerships.
• Be responsible for Marketing VAS client engagements and project proposals in partnership with the respective Business Development Team.
• Work closely with all relevant marketing and finance teams, locally and regionally, and external agencies to ensure the effective delivery of revenue and margins associated to Marketing VAS commitments.
• Manage and report on the revenue pipeline, project status, successes and challenges related to Marketing Value Added Services as required templates and forums. Closely track project implementation and closure for revenue recognition as forecast.
• Take charge of administrative deliverables related to client marketing project management and VAS including but not limited to marketing approvals, procurement processes, contract management and VIK process management in full compliance with Visa’s policy and process.
• Participate in the internal business agenda and activities with strong collaboration with cross-function teams as assigned and act as brand custodian to ensure all marketing materials follows branding guidelines.

Why this is important to Visa

Successfully handling this position will allow Visa to meaningfully support our clients and partners to excel in their marketing initiatives, hence, directly driving our common interest in stabilizing and growing clients’ and Visa’s businesses. This role is responsible for bringing in new streams of revenue and margin for Visa through its Value-Added Services product line.

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Qualifications

What you will need:

• Bachelor’s degree preferably Marketing/ Communications or equivalent.
• Post Graduate degree (Masters) preferred.
• Minimum 7 years of proven experience of marketing management and business development, in top-tier FMCG/Financial Services/Payments industry is preferred, and could be from client or agency side.
• The candidate should have proven experience in research. Proven experience in other marketing aspects e.g. creative, media, sponsorship, or measurement, will be an advantage.
• Stakeholder management skills. Especially client-servicing skills, client-centricity mindset. Collaborative mindset in forging partnership with Visa marketing team’s external stakeholders (banks, merchants, governments), and internal stakeholders, is a must.
• Strong in analytical thinking, complex project management and budget management. Solutions-focused and connects the dots to leverage the best of Visa’s assets and resources.
• Strong presentation, interpersonal, communication and negotiation abilities in both verbal and written formats.
• Possess high learning agility, can-do attitude, and hands-on experiences.
• Passion for Visa business, technology innovation, with high energy and intelligence.
• An independent individual, yet a reliable team player.

Additional Information

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.