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Marketing Copywriter

California, United States (Hybrid)

Marketing Copywriter

3 Months ago • 3-5 Years • Marketing • Undisclosed

About the job

3 skills required for this role

Add these skills to join the top 1% applicants for this job

creative-writing

storytelling

cross-functional

Job Description

Payactiv seeks a skilled Marketing Copywriter to craft engaging content for various channels. You'll collaborate with a cross-functional team to drive user engagement and conversions. Proven experience in writing for finance/fintech, strong storytelling ability, and a data-driven mindset are essential.

Must have:

Finance/Fintech Writing
Storytelling Ability
Data-Driven Mindset
Content Creation

Good to have:

A/B Testing
Omnichannel Campaigns
Brand Voice Expertise
Fintech Experience

Perks:

Dynamic Role
Fast-Paced Environment

Payactiv is hiring for a Marketing Copywriter, based out of our Milpitas CA office.

Are you looking for a dynamic role where your words can make a real impact? Payactiv is seeking a highly motivated and talented marketing copywriter to join our marketing team and help drive engagement, usage, and conversions across multiple channels. As the voice of our brand, you will craft compelling narratives that resonate with our audience and inspire action.

If you’re creative, and detail-oriented and thrive in a fast-paced environment where you can manage multiple projects simultaneously then we would love to hear from you.

What you will do...

Write engaging and compelling short-form content for various marketing channels including email marketing, in-app communication, SMS, landing pages, and other platforms
Partner closely with a cross-functional team to create omnichannel campaigns with multiple touchpoints to drive engagement, usage, and conversions
Infuse copy with emotional storytelling and brand voice to create authentic connections with our audience, driving engagement and brand loyalty
Research and understand our target audience to write compelling copy
Synthesize complex concepts into clear and engaging content that connects with our target audience
Strengthen our brand voice and tone. You will take our existing brand strategy, voice, and tone and elevate it across all touchpoints
A/B test different versions of your copy to optimize results

What you need...

An exceptional and passionate writer with strong experience either in consumer finance and/or fintech industry
Creative thinker who brings original ideas to the conversation
The ability to write clear, concise, and engaging copy
A data-driven mindset with a focus on results
Grammar nerd!
Ability to manage multiple writing assignments and work quickly in a fast-paced, deadline-driven creative environment
Must be highly organized, proactive, and possess effective time management and communications skills
Self-starter who learns quickly and takes ownership
Bachelor’s degree in communication, journalism, or marketing or equivalent experience
3 - 5 years of experience in content writing, and copywriting roles in a tech, finance, or fintech industry
Experience in the fintech industry is highly preferred
Writing portfolio required

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