Job Description
Pazu Games is looking to hire a digital marketing manager to support the marketing team in effectively promoting its message across all digital channels. Pazu Games is at the forefront of mobile game development for children, crafting vibrant, captivating, and educational gaming adventures. The role involves promoting the company's message across digital channels, innovating, and expanding the portfolio, transforming playtime into an unforgettable, enriching experience.
Must Have:
- Oversee development and delivery of promotional assets like trailers, web assets, screenshots, and store descriptions.
- Establish and execute a digital marketing strategy to distribute content.
- Work with and manage a team of artists, video editors, and other stakeholders.
- Collaborate with internal teams (production, game design, user acquisition, UI/UX) and external partners and influencers.
- Identify, analyze, and measure trends and content to optimize user experience.
- Collaborate with the marketing team to brainstorm new and innovative growth strategies.
- Maintain consistent brand identity and messaging for the game across all marketing efforts.
- 2-5+ years of experience in digital and integrated marketing programs, with a passion for gaming.
- Social media savvy, with a passion for staying on top of trends.
- Strong communication, organizational, and interpersonal skills.
- Ability to analyze data, present findings, and lead cross-functional teams.
- In-depth knowledge of various social media platforms and best practices.
- Understanding of the gaming industry landscape, including current trends, platforms, and player behaviors.
- Strong project management and managerial skills.
- Ability to work from the office in Yokneam.
Description
Are you innovative and passionate about current trends and creating digital marketing?
Pazu Games is looking to hire a digital marketing manager to support the marketing team in effectively promoting its message across all digital channels.
Pazu Games is at the forefront of mobile game development for children!
We craft vibrant, captivating, and educational gaming adventures that ignite creativity and fuel imagination. With a commitment to safety and positive play, our games are loved by tens of millions of kids around the globe every month. Join us on this thrilling journey as we innovate and expand our portfolio, transforming playtime into an unforgettable, enriching experience! Dive into the fun with Pazu Games, where every game is a new adventure waiting to be explored!
Responsibilities
- Oversee the development and delivery of promotional assets like trailers, web assets, screenshots, and store descriptions.
- Establish and execute a digital marketing strategy to distribute content.
- Work with and manage a team of artists, video editors, and other stakeholders to maintain Pazu’s digital presence
- Work closely with various internal teams (e.g., production, game design, user acquisition, UI/UX) and external partners and influencers.
- Identify, analyze, and measure trends and content to assess how well it’s performing and optimize user experience
- Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques.
- Maintain consistent brand identity and messaging for the game across all marketing efforts
Requirements
- S2-5+ years of experience in digital and integrated marketing programs, with a passion for gaming.
- Social media savvy, with a passion for staying on top of trends
- Strong communication, organizational, and interpersonal skills, with the ability to analyze data, present findings, and lead cross-functional teams
- Excellent interpersonal skills, with the ability to collaborate with other departments
- In-depth knowledge of various social media platforms and best practices
- Understanding of the gaming industry landscape, including current trends, platforms, and player behaviors.
- Strong project management and managerial skills
- Working from the office in Yokneam
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