Marketing Manager

7 Months ago • 5-7 Years • Marketing

Job Summary

Job Description

Razer is looking for a Marketing Manager in Tokyo to develop and execute regional marketing strategies, manage retail and digital marketing, and oversee NPI marketing plans. 5-7 years of experience in gaming/tech or retail is required, with a strong understanding of retail business and marketing, especially in consumer electronics. Experience with gamer mindset and the gaming industry is essential.
Must have:
  • Marketing Experience
  • Retail Marketing
  • Consumer Electronics
  • Gaming Industry
Good to have:
  • Esports Understanding
  • Photoshop Skills
  • Design Understanding
  • Japanese Language
Perks:
  • Global Mission
  • Gamer-Centric Culture

Job Details

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

This role is responsible for regional marketing strategies and execution in Japan, especially focus on retail marketing as well as digital marketing to bring Razer's brand awareness to next level.
  • Responsible for development and execution of regional marketing strategies as well as overseeing and managing the daily activities
  • Develop and execute comprehensive New Product Introduction (NPI) marketing plans and sustain marketing programs, both short and long range, to support sales and revenue objectives of the organization
  • Manage overall retail marketing strategies and execution.
  • Plan and set the goal and KPIs for digital marketing as well as execute each campaigns.
  • Manage communication, workflow and priorities with regional HQ marketing teams
  • Work closely with supporting teams regionally and globally to localize or develop product campaign assets
  • Management and tracking of regional marketing budget, identification of ROI, and execution of marketing programs within budget
  • Demonstrate technical and creative marketing skills to build and maintain healthy relationships with key retail partners through strategic alignment
  • Direct communication with regional distributor and channel partners on various co-marketing activities including coordinating business and marketing development with external companies such as agencies, and partners
  • Plan and execute Razer participation in regional industry or store events
  • Researches, analyses and monitors financial, technological, and demographic factors to capitalize on market opportunities and minimize effects of competitive activity
  • Regular weekly reporting of marketing calendar and activities comparing target outcomes to actual achievements

Pre-Requisites :

  • Approximately 5-7 years marketing experience preferably in the gaming/ tech or retail industry
  • Strong understanding on retail business and marketing especially in Consumer Electronics Retail.
  • Extensive experience in all aspects of developing and maintaining marketing strategies to meet company objectives
  • Strong understanding of gamer mindset and the gaming and consumer electronics industry and requirements
  • Well versed in marketing trends, terminology and best practices
  • Willing to travel and work in a multi-national team of professionals
  • Good verbal and written communication skills in English and Japanese
  • Good to have: Understanding of esports
  • Good to have: Basic photoshop skills / design understanding

Are you game?

Similar Jobs

Kojima - Public Relations / PR

Kojima

Minato City, Tokyo, Japan (On-Site)
2 Weeks ago
Disney - Groom Artist

Disney

Sydney, New South Wales, Australia (On-Site)
1 Month ago
Dream Games - Graphic Designer

Dream Games

İstanbul, Türkiye (On-Site)
9 Months ago
Ubisoft - Lead FX Artist

Ubisoft

Montpellier, Occitanie, France (On-Site)
2 Months ago
Next Level Games - UI Artist

Next Level Games

British Columbia, Canada (Hybrid)
4 Months ago
ByteDance - Insurance Solution and Marketing - Global Payment

ByteDance

Singapore (On-Site)
6 Months ago
Assystems - Ingénieur études Génie Civil H/F

Assystems

Cherbourg-en-Cotentin, Normandy, France (On-Site)
7 Months ago
Dashtoon - Growth Manager (Dashtoon Reader)

Dashtoon

Bengaluru, Karnataka, India (On-Site)
8 Months ago
ZiMAD - ASO Manager

ZiMAD

(Remote)
3 Months ago
Nintendo - CONTRACT - Experiential Marketing Specialist

Nintendo

Redmond, Washington, United States (Hybrid)
5 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Bohemia Interactive - Senior Artist Generalist

Bohemia Interactive

Mníšek, Liberec Region, Czechia (On-Site)
1 Month ago
Square Enix - Assistant Online Community Manager - German

Square Enix

London, England, United Kingdom (Hybrid)
2 Months ago
Fragg games - Game UI/UX Designer

Fragg games

Lahore, Punjab, Pakistan (On-Site)
1 Month ago
Sun Studio - 3 Motion Graphics Designers for Video Editors - Casual Games

Sun Studio

Ho Chi Minh City, Ho Chi Minh City, Vietnam (On-Site)
6 Months ago
Globalization Partners - Art Director

Globalization Partners

United States (Remote)
1 Month ago
Playrix - Senior Game UI Developer

Playrix

Almaty, Almaty Region, Kazakhstan (Remote)
7 Months ago
IoM Media Ventures  - Front-End Web Engineer

IoM Media Ventures

San Francisco, California, United States (On-Site)
2 Weeks ago
Playrix - Senior Game UI Developer

Playrix

Armenia (Remote)
7 Months ago
Caramel tech studios - Concept Artist

Caramel tech studios

Lahore, Punjab, Pakistan (On-Site)
1 Week ago
Playtika - 2D Animator

Playtika

Romania (Hybrid)
6 Months ago

Get notifed when new similar jobs are uploaded

Jobs in Tokyo, Japan

Brave Group (Language barrier) - Public Relations Manager Candidate

Brave Group (Language barrier)

Tokyo, Japan (On-Site)
1 Month ago
Sony Interactive Entertainment - PlayStation Studios QA Localization Tester (Traditional Chinese)

Sony Interactive Entertainment

Tokyo, Japan (On-Site)
2 Months ago
Nagarro - Senior Staff Engineer, Java

Nagarro

Japan (Remote)
7 Months ago
Domo - Account Executive - Japan

Domo

Tokyo, Japan (On-Site)
2 Weeks ago
Netflix - Recruiter, Japan

Netflix

Tokyo, Japan (On-Site)
1 Month ago
Sony Interactive Entertainment - Open Position: System Software/Embedded Systems Engineer

Sony Interactive Entertainment

Tokyo, Japan (On-Site)
2 Months ago
Game Freak - Contract Human Resources Recruiting 담당 [Full Remote Work Available]

Game Freak

Chiyoda City, Tokyo, Japan (Hybrid)
2 Weeks ago
Cygames - Project Manager / Game / Tokyo

Cygames

Shibuya, Tokyo, Japan (On-Site)
1 Month ago
Sony Interactive Entertainment - System Software Development Engineer (PlayStation Hypervisor)

Sony Interactive Entertainment

Tokyo, Japan (On-Site)
3 Months ago
Sony Interactive Entertainment - Business Application Analyst (Global HR Systems)

Sony Interactive Entertainment

Tokyo, Japan (Hybrid)
2 Months ago

Get notifed when new similar jobs are uploaded

Marketing Jobs

Mistplay - Principal Product Marketing Manager

Mistplay

Montreal, Quebec, Canada (Hybrid)
2 Months ago
Penumbra - Territory Manager Neurovascular - Central Germany (m/w/d)

Penumbra

Germany (Remote)
7 Months ago
Dentsu - Chargé de budgets multiscreen ( H/F)

Dentsu

Paris, Île-de-France, France (On-Site)
8 Months ago
ByteDance - Field Marketing Representative - BytePlus (Malaysia & Indonesia)

ByteDance

Jakarta, Jakarta, Indonesia (On-Site)
6 Months ago
Sphere Entertainment Co - Director, Partner Solutions

Sphere Entertainment Co

New York, New York, United States (On-Site)
2 Months ago
Fundamentalvr-2 - VP of Marketing

Fundamentalvr-2

England, United Kingdom (Hybrid)
2 Months ago
The Walt Disney Company - Manager, SEO

The Walt Disney Company

New York, New York, United States (On-Site)
2 Months ago
YUMPYS - Digital Marketing Manager

YUMPYS

Mumbai, Maharashtra, India (On-Site)
1 Year ago
Assystems - Responsable de lots H/F

Assystems

Codolet, Occitanie, France (On-Site)
7 Months ago
The Walt Disney Company - Manager, Marketing (Customer Relationship Management Business)

The Walt Disney Company

Hong Kong (On-Site)
1 Month ago

Get notifed when new similar jobs are uploaded

About The Company

At Razer, you'll be at the forefront of the most exciting industry in the world — gaming. Evolving forms of gaming require evolving forms of hardware, software and services. That’s where Razer comes in, offering innovative top-of-the-line products and services to allow gamers to fully immerse in the ultimate gaming experience.Getting onboard Razer will place you on a global mission to bring gamers closer to the games they love. Razer is a place to do great work, offering you the opportunity to be a part of a global team across 11 countries. Whether you are a hardcore evangelist who breathe life to the latest and greatest gaming gear or a behind-the-scene hero who runs our global operations, you are assured of a career-changing quest that transcends time zones and culture with one single spell: For Gamers. By Gamers.The journey towards phenomenal-ness won’t come easy. However, we will excel because gamers rely on teamwork. We achieve greatness because we are wicked problem-solvers and tenacious in clinching victories in all that we do. It is the team that makes Razer where it is today and will continue to bring Razer to even greater heights.

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia (On-Site)

Los Angeles, California, United States (On-Site)

Shanghai, China (On-Site)

Irvine, California, United States (On-Site)

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia (On-Site)

Singapore (On-Site)

Singapore (On-Site)

Shenzhen, Guangdong Province, China (On-Site)

Shah Alam, Selangor, Malaysia (On-Site)

View All Jobs

Get notified when new jobs are added by Razer

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug