PR Manager

3 Months ago • 3-5 Years • Public Relation

Job Summary

Job Description

The PR Manager will lead and coordinate PR strategies and campaigns for the Argentinian market, manage media relations, oversee creative PR campaigns, manage relationships with PR agencies, and collaborate on press releases. They will monitor and improve PR activities, support internal communication, and bring innovative ideas to reach new audiences. The role involves collaboration with the Argentina Marketing Team and Social Media and Content Managers. The manager provides guidance on tone of voice, crisis communication, and market-related storytelling.
Must have:
  • 3-5 years of PR experience
  • Strong media contacts and relationship building skills
  • Excellent English and Spanish communication skills
Good to have:
  • Passion for storytelling and brand building
  • Experience managing external PR agencies
  • Interest in sports, entertainment, or iGaming

Job Details

 

PR Manager – Argentina

📍 Buenos Aires, Argentina 


Join Betsson Group and shape the public voice of one of the world’s leading iGaming companies.

We are looking for a dynamic and creative PR Manager to lead our public relations efforts in Argentina, while also contributing to some of our global and corporate communication initiatives. In this role, you’ll act as a key spokesperson and work closely with our local market team and report directly to the Global Head of PR.

What You’ll Be Doing

  • Lead and coordinate PR strategies and campaigns for the Argentinian market
  • Manage media relations — both reactive and proactive, including acting as a spokesperson when required
  • Oversee the execution of creative and engaging PR campaigns that drive brand awareness and affinity
  • Manage relationships with PR agencies — from planning through to execution
  • Collaborate on the creation and distribution of press releases and media content
  • Monitor, report on, and continuously improve the impact of PR activities in the market
  • Support internal communication to ensure company-wide alignment on PR efforts
  • Bring innovative and fresh ideas to reach and engage new audiences
  • Work closely with the Argentina Marketing Team on activations, ambassadors, sponsorships, and long-term strategy
  • Collaborate with Social Media and Content Managers to deliver integrated 360 campaigns
  • Provide guidance on tone of voice, crisis communication, and market-related storytelling

 

What We’re Looking For

  • 3–5 years of PR or communications experience, ideally within fast-paced, consumer-facing industries
  • Strong media contacts and a proven ability to build relationships with journalists and influencers
  • Excellent English and Spanish communication skills, both written and verbal
  • A creative thinker with a passion for storytelling and brand-building
  • Experience managing external PR agencies and cross-functional teams
  • A strong interest in sports, entertainment, or iGaming is a big plus
  • Ability to work independently while staying aligned with global strategy

 

Why Join Betsson Group?

Betsson is a global leader in online gaming, operating in over 20 markets with 2,000+ employees. We thrive on innovation, collaboration, and driving meaningful impact. At Betsson, you’ll have the chance to own your market, work with global teams, and be part of an award-winning employer that’s consistently recognized for its culture and growth.

 

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