Regional Marketing Manager

This position requires candidates to upload a resume in English; you are welcome to upload multiple versions of your resume if you prefer but an English version of your resume will be required to be considered for this position.

This role is fully remote meaning there is no Intel office in Mexico City, candidate needs to be located within 30 miles from Mexico City to be considered for the role due to the need to constantly visit the customer at their facilities and meet with the team

We are seeking a highly motivated and experienced Regional Marketing Manager to lead our marketing efforts in Mexico. This pivotal role involves managing a team of marketing professionals across various functional areas, including marketing communications, PR, channel marketing, and product marketing. The Regional Marketing Manager will drive the successful execution of marketing strategies and initiatives, ensuring alignment with global objectives while customizing programs for local success.

Key Responsibilities:

- Strategic Planning & Local Market Execution

• Translate global and regional marketing priorities into locally relevant strategies.
• Develop and implement Mexico-level integrated marketing plans aligned with business goals.
• Analyze customer behavior, industry trends, and competitive dynamics to identify growth opportunities.

- Stakeholder Management

• Serve as the main marketing point of contact for Mexico, engaging with Mexico leadership, sales, partner, comms, and product teams.
• Build trusted relationships with internal stakeholders, including regional and global marketing counterparts.
• Align priorities, share progress, and provide business impact updates regularly to executive stakeholders.

- Cross-Functional Team Leadership

• Lead and coordinate cross-functional teams across marketing, sales, communications, partner enablement, and business units.
• Drive alignment and collaboration on GTM initiatives, ensuring seamless execution and message consistency.
• Influence and collaborate with matrixed teams across LATAM and global organizations.

- Campaign and Program Execution

• Plan and launch consumer and commercial marketing campaigns
• Support Localization of assets and messaging for the audience, ensuring cultural relevance and resonance.
• Integrate digital media, social, PR, events, demand gen and retail activation for full-funnel engagement.

- Partner & Channel Marketing orchestration thru managed services agencies

• Co-create demand generation campaigns with OEMs, distributors, retailers, and strategic partners.
• Manage Market Development Funds (MDF) to optimize ROI and partner visibility.
• Oversee partner Co-marketing efforts, omnichannel presence, and training programs.

- Agency and Vendor Oversight

• Manage external agencies orchestration.
• Ensure on-brand, high-quality, and timely execution of campaigns and deliverables.

- Performance Measurement & Optimization

• Track Mexico campaign performance, marketing KPIs, and partner engagement metrics.
• Use data insights to continuously improve impact, customer engagement, and investment efficiency.

As a successful candidate, you must possess:

• Proven expertise in Go-To-Market (GTM) strategies to drive business goals and market penetration.
• Strong leadership skills with a track record of managing and developing high-performing teams.
• Skills to orchestrate and manage complex marketing ecosystems, ensuring seamless integration across channels.
• Strategic thinking with strong execution discipline, capable of translating vision into actionable plans.
• Excellent stakeholder influence and executive communication skills to align strategies with business objectives.
• Collaborative, creative, and proactive attitude, with a passion for driving innovation and results.
• Fluent English language skills, both written and spoken.

Join and be part of a team that is shaping the future of technology. If you are a strategic thinker with a passion for marketing and leadership, we invite you to apply for this exciting opportunity.

Qualifications:

You must possess the below minimum qualifications to be initially considered for this position. Preferred qualifications are in addition to the minimum requirements and are considered a plus factor in identifying top candidates.

Minimum Qualifications:

• Advanced English
• 6+ years of:
• Proven expertise in Go-To-Market (GTM) strategies or planning to drive business goals and market penetration.
• Orchestration and management of ecosystems partners.

Preferred Qualifications:

• Bachelor´s degree in Business Administration, Engineering or Economics.